Media Monitors, “the market leader in New Zealand and across the Asia Pacific for media monitoring and analysis of media content”, can puff its chest out a little further in 2010 after it was recognised as the international measurement company of the year at the Association for Measurement and Evaluation of Communications Awards held in London late last year.
Author StopPress Team
Pepsi is dropping its famous Super Bowl commercials after a 23-year run and shifting the millions it spent on funny ads into the Refresh Project, an online cause-marketing campaign that asks customers how the company should give away its grant money. Starting February 1, readers can vote to give grants …
The second installment of Media Mingle, Mingle Bells, took place last week in the dark, underground lair at Clooney. There was quail in spoons, there was champagne in flutes, there were nametags on chests and there were numerous jovial media types engaging in some hearty festive mingling.
Fun was had by all at the Magazine Publishers Association inaugural Christmas debate last week, with the pro-paper proponents claiming a famous victory over their digital counterparts.
’Tis the season to be jolly.
Jolly silly, that is. Stoppress heard the story of an Auckland banker who this week staggered back to work after a night on the tiles, without his wallet and his phone and soaked through by the rain. Intending to doss down at the office …
New Zealand-born international advertising executive Nicola Bell has been appointed chief executive of Saatchi & Saatchi New Zealand, replacing the outgoing Andrew Stone.
Auckland gelato store Giapo is “in business to put a smile on children’s faces”. But Gianpaolo Grazioli, the store’s founder, is attempting to raise $10,000 for 300 kids who can’t make it to the store this year because they have to spend Christmas in the Starship Hospital.
Clemenger’s Alphabet Soup will merge with Raydar, starting January 2010.
Monteith’s new website Worth Talking Over aggregates all the things Kiwis are yakking about online, making it easier for you to figure out what to discuss at the dinner party.
Festive cheer continues to ooze from the telly this week. And Cadbury does something right for a change with its Yuletide offering.
Ian Audsley, formerly the chief operating officer of the Nine Network in Australia, has been announced as the executive director of television for MediaWorks NZ TV. He will join the board and commence work in January.
Is all that planet-killing commercial detritus getting you down this Christmas? Of course it is. You need some knowledgeable greenfingers to guide you through the environmental maze. And our sustainable cohorts at Good magazine have just launched the first edition of The Good Shopping Handbook to help you out.
The Newspaper Advertising Bureau’s ‘The Kiwi Consumer’ retail report for November 2009 shows how much consumer behaviour has changed since 2001 and how it has impacted on the retail and advertising sectors. And it makes for some rather interesting reading.
The 30th anniversary of the AXIS awards next year is sure to be a nostalgic shindig. But it will also be referencing the future.
Festive season just got a little bit more festive for the greedy award-hoggers at Colenso BBDO after it added another notch to its recent accolades belt on Friday night and took out the Kiwi agency of the year gong at the B&T agency of the year awards.
In a year that’s presented its fair share of challenges, New Zealand marketers have worked determinedly to deliver campaigns that generate solid results. And, from a record number of entries, Marketing’s ‘Grand Masters’ have selected the finalists for the 2009 RSVP and Nexus Awards.
Carat New Zealand has delivered a digital media first in the New Zealand market by creating a new campaign for Tourism Australia entitled ‘Short Breaks’.
The Christmas ads were all-pervasive this week, with plenty of new, mostly terrible albums on the stocking stuffer ad agenda. And Coke’s summer campaign also kicked off. Big, dumb fun in the water, just like the old days. Look how much fun those virile, tanned young things are having splashing their sticky beverages over each other!
Four decades of monster-related carnage, epic natural disasters and ruthless alien invasions caught on film and mixed with a jaunty Gershwin number. Those New Yorkers are a resilient bunch.
Despite what mother said, laughing at the expense of others is the best kind of laughing.
An …
In our semi-non-regular (regular?) hexagonally-themed question and answer section devoted to helping you find out more about some of the Heppest Cats in the Kiwi marcomms industry, we go in for the probe with Nick Fracture.
Auckland film-maker and critic Lewis Bostock is aiming big by thinking small: he’s trying to create the largest collaborative film ever made.
Our generous friends at Perceptive have developed a website that aims to provide “a growing hub of intelligence for Kiwi marketers”. And they’re offering StopPress readers a chance to get a free taste of the insightful action.
Colenso BBDO’s young creatives have bagged six of the 11 awards handed out to New Zealand agencies at the Young Guns International YGAwards, including the country’s only gold and silver bullets.
After leading Tourism New Zealand through a decade of success and helping to develop the 100% Pure New Zealand tourism campaign, chief executive George Hickton put in his last day at the coalface today.
Campaign Brief are reporting that Nick Garrett, BMF Sydney’s group account director, will be taking over from Brent Smart as managing director at Colenso.
Ryan Mudie has been appointed as group account manager for nzherald.co.nz and will join the team on 7 December.
Immigration New Zealand (INZ) has been announced as a finalist in the public sector category of 2009’s UK Chartered Institute of Marketing Marketing Excellence awards, the only New Zealand organisation to be recognised.
Throwing the design of the Metro cover over to a bunch of ad creatives has lead to a “scratchable” magazine cover and an award for Samantha Holmes of Hamilton agency Brandish.
Next year is the 30th anniversary of the Axis awards and TBWA/Whybin’s Andy Blood and Dave Walden, as well as Rick Osbourne, CEO of CAANZ, are making sure it’ll be a right royal nostalgic hooley.The call for entries goes out on 1 December (entries close …
A DIY envelope made of steel and copper by independent entrant Barak Yahav has taken home the Best In Show prize at this year’s Art of The Envelope awards.