Author StopPress Team

The StopPress favicon is a yellow letter S on a black background

This post was created by one of the small but mighty StopPress team of journalists. Among their number are: Zahra Shahtahmasebi, Niko Kloeten, Penny Murray and Rachel Tsai. Send your news to [email protected].

Opinion
Dick does innuendo
By

Poor old Dick. A big load of stores appear to be on the chopping block here and in Australia. And, as this photo by Ana Samways shows, its Valentine’s Day promotion may have gone a bit hard on the innuendo. It’s almost as good as its ‘floating phone’ promotion.

News
Roses are red—and made of newspaper
By

Tui-drinkers are widely renowned as hopeless romantics. But some of them obviously need a bit of help to grease the wheels of love. So Tui and Saatchi & Saatchi have come to their aid by finding another use for the newspaper and creating a gift to help impress the missus (or the mister). Much like the alternative strip for Tuatara by Y&R Wellington last year, a bunch of foldable DIY roses is included in every edition of today’s New Zealand Herald, which means these sensitive new age guys “can keep [their] dosh for a dozen of another kind.”  

Awards
MLG brings commercial power of creative PR to the fore at upcoming forum
By

The conversation economy just keeps getting bigger—and, as the regular social media fails show, scarier. So to help marketers benefit from it rather than get slapped by it, the CAANZ Marcomms Leadership Group (MLG) is following up the sell-out New Rules of Brand Engagement event last year with Re-Imagining PR: How ideas-led PR can help business, a forum featuring the brains behind the Cannes 2011 PR Grand Prix winner National Australia Bank’s Break Up campaign, PR Gold Lion winner Bundaberg’s Watermark, as well as Lynne Anne Davis from Asia Pacific PR agency of the year, Fleishman Hillard Asia Pacific. 

News
The power of the press?
By

The scene: a trendy bar and eatery in Freemans Bay, Auckland. Booked exclusively last evening for a business function, three stalwarts of the popular press, including Ms F O’Sullivan and Mr P Holmes, tarried at an outdoor table after a late lunch. When politely reminded their time was up, the visitor from Hawke’s Bay replied: “Don’t you know who I am?” Sadly, the young and demure organiser had to admit that she had no idea, just that she had booked the place exclusively. Perhaps the question should have been: “Don’t you know who I was?” The defenders of the fourth estate stayed ostentatiously put after the bar manager quailed in the face of the ferocious and fulsome trio, fearing a D rated review.

News
A phone good enough to eat
By

Whispering sweet nothings just got a whole lot easier, but those with a sweet tooth might do best to avoid the Q-Pot phone, which is more than likely to cause users extreme chocaholic cravings every time they pull it out.

Movings & Shakings
Movings/Shakings: 7 February
By

Glenn Jameson has “been putting out fires his entire career and now wants to start some”, Raydar’s long serving creative director hands over the baton, James Coleman gets up early, ex APNer Greg Hornblow moves into real estate, and, fresh from swallowing Mitchells, Aegis launches a new innovation unit. 

News
Speight’s Summit gets into the music with manic BDO video
By

Brands increasingly need to look for creative ways to make the most of their sponsorship dollars. And bands increasingly need to look for creative ways to make money. So, what better way to do both of these things than by filming and editing a pretty bloody good music video in one rather manic day at Auckland’s last Big Day Out, something Kiwi band I am Giant and Speight’s Summit did. 

News
Mango mounts the red kangaroo as Qantas chooses a PR partner
By

There’s been a bit happening in the aviation scene lately: Air New Zealand has shifted to DraftFCB (and Saatchi’s), the nation’s alpha chief executive Rob Fyfe is hanging up his captain’s uniform in December, there are rumours of Emirates changes afoot and Qantas has just announced the appointment of Mango as its public relations agency in New Zealand after a competitive pitch. 

News
Uni challenge for marketing maven
By

Amanda Stevenson

From the Police to marketing then consulting, Amanda Stevenson had multi-career success – a few years ago, she’d done it all, except graduate from university. But now the 51-year-old manager has realised her goal, completing the University of Auckland’s post-graduate diploma in business studies in 2010. She says it’s given her confidence and broadened her thinking.

News
TV viewing hit record numbers in 2011
By

Last year New Zealanders spent more time than ever watching television. While the average person’s viewing time of three hours and 22 minutes per day remained unchanged from 2010, more people tuned in each day, resulting in growth of total hours viewed up two percent.

News
Evolution: Red Bull style
By

The high-quality animation makes this latest Red Bull cinema commercial really stand out. So much so, we’re declaring it this week’s TVC of the week.

Credits: The ad was placed in NZ by Lassoo; but the agency and film company are not known.

Movings & Shakings
Movings/Shakings: January 31
By

Slim pickings today, in terms of industry comings and goings. Fortunately, hot on the heels of a news portal overhaul and freshly minted partnership with news agency AAP, online media company MSN New Zealand have kicked off the year with three new appointments.

News
The Church of cultural success
By

Design and communications agency The Church has created a new direction for the New Zealand International Arts Festival. Targeted at first time festival goers the concept is about adding an ‘extraordinary’ experience to your every day life – be it catching a bus, or walking to work. Creative director Chris Waind says the opportunity to work on such an iconic event was too good to miss. “We’ve been able to bring all our experience with the NZSO and our creative conference We Can Create to bear and that’s injected the energy and effectiveness we think the brand needed”.

News
Barnes, Catmur & Friends bends over backwards for Subaru
By

Judging by this expensive-looking new epic for the launch of the Subaru XV, the Australian arm of the business isn’t afraid to spend money on big ads. And while it’s fair to assume New Zealand doesn’t have access to those sort of budgets, it does have Barnes, Catmur & Friends on its side, and, just like its contextual number celebrating the Great Auckland Snow last year, this smart print ad showcasing the reversing cameras that now come as standard in the Legacy and Outback models also hits the spot.

News
Alkema’s creative alchemy lands her plum Wellington role
By

After a bit of a wait, Clemenger BBDO managed to find a replacement managing director when Andrew Holt shifted south from Colenso in late 2010. And it’s also been on the hunt for a new creative director ever since Paul Nagy left in mid 2010. Good things take time, of course, and it’s now filled the position after executive creative director Philip Andrew, who has overseen some pretty bloody good work since taking responsibility for the empty chairs, announced the internal promotion of Brigid Alkema. 

News
Shot, bro: Colenso launches musical ode to diminutive new BK burgers
By

Burger King has been selling its tiny burgers overseas for a couple of years now (check out the “horniest, most boobstatic Burger King ad ever” from the US). And it’s just launched the seemingly lady-friendly products in New Zealand, with Colenso BBDO and Flying Fish getting together to create a new, fairly strange TVC that features some sweet electro funk, some fairly cool effects and some forced rhyming.  

News
Towning around: Clems and NZTA opt for jangly jingoism in driver fatigue campaign
By

The NZTA and Clemenger BBDO have been pushing the advertising envelope recently. It released the most popular ad of 2011 at the end of last year, Legend, and followed that up with a controversial ‘you’re on candid camera!’ campaign to draw attention to drugged-driving at the start of 2012. And, as part of its summer push to reduce the road toll, they’ve taken a rather patriotic, jingly, kitschy approach to fighting driver fatigue, with three 15 second ads that showcase some of New Zealand’s classic and/or cringey town signs/tourist attractions to the tune of some down-on-the-farm Kiwi songs. 

Movings & Shakings
Movings/Shakings: January 24
By

DraftFCB says farewell (kind of) to another senior creative, Yellow brings in two foreign imports in its quest to go digital, Localist undergoes a restructure, Ambient Advertising adds one to the flock, Colmar Brunton welcomes a newbie, and Datamine kicks off 2012 with a triple treat.  

News
Kiwi cancer charity fights confusion and ‘compassion fatigue’ with new rebrand
By

It’s tough being a charity at the moment. More charities mean there’s a heap of competition for the donated dollar, a drop in the level of donations seems to show that givers may be suffering from a form of ‘compassion fatigue’ that makes them immune to charitable overtures and, in many cases, there’s confusion about what the charity actually does, something evidenced by the story of the newly rebranded Leukemia and Blood Cancer New Zealand.

1 379 380 381 382 383 430