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Smoothies are for squares

It’s hard to scroll down an Instagram newsfeed without becoming a witness to someone’s #green #healthy smoothie and now Sonic has taken the sharing to a new level by creating square smoothies to fit perfectly into an Instagram post.

Designed to fit into the square parameters of an Instagram image, the smoothies hope to create the perfect post to attract the likes.

The smoothies will be available at Coachella later this month with festival goers able to use the Instagram app to order and purchase one with the addition of a ‘Shop Now’ button. The smoothies will then be personally delivered to the customer using a geo-fence overlaid on the festival.

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This post was created by one of the small but mighty StopPress team of journalists. Among their number are: Zahra Shahtahmasebi, Niko Kloeten, Penny Murray and Rachel Tsai. Send your news to [email protected].

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