Are Media New Zealand is celebrating the results from the latest Nielsen readership survey which show its titles now reach over 1.9 million readers per month.
Nielsen figures show New Zealand Woman’s Weekly remains the country’s most-read weekly title with 424,000 readers every week.
Meanwhile, Kia Ora, produced by Are Media for Air New Zealand, leads the monthly category, delivering a premium travel and lifestyle experience to 439,000 readers every issue.
In the paid magazine market, Woman’s Day NZ had the highest circulation in New Zealand with 325,000 readers each week.
Digital footprint
Are Media says its network of websites and platforms reach more than 1.5 million unique visitors every month. This creates powerful cross-platform opportunities for audiences and advertisers alike, the company adds.
Are Media New Zealand director and GM Stuart Dick says the Nielsen results highlight the ongoing strength of magazine brands in connecting with highly engaged audiences.
“These results reinforce the enduring power of magazine brands in New Zealand. Holding the number one positions across weekly readership, monthly readership and paid circulation – and digital – reflects both the quality of our editorial teams and the deep connection our titles have with our audience.
“Our brands continue to provide trusted, high-quality environments for storytelling and remain a powerful platform for advertisers looking to connect with engaged audiences at scale.”
