Browsing: win

News
Name a dog/dog food, win dog-related prizes
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Tux just wound up a big campaign where it called for entries from the public to find the ad world’s next dog star. And Amazon, a Huntaway from Ohakune, took out the title. To celebrate this famous victory, Tux have got two prize packs to give away to lucky StopPress canine lovers, including a Mr Vintage Tux t-shirt, a Tux frisbee and a big bag of mega-meaty roast lamb flavour Tux. Mmmm, baked in great-tasting flavour. All you need to do to win is come up with an entertaining name for a dog. Or a new dog food.

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An audience with Fairtrade’s ‘Eco Queen’, Harriet Lamb
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The Fairtrade movement has become a huge marketing force in recent years, with a massive increase in sales and a few big corporates starting to sign up to this more ethical approach to business. And Harriet Lamb, who helped kick off the UK Fairtrade Association about 10 years ago, is one of the women responsible for making this change happen. So, if you want to hear from an inspiring speaker, eat a few nibbles and drink a few Fairtrade cocktails, buy your tickets here for an event being hosted by Good magazine at Image Centre’s swanky new premises on Wednesday 22 June. 

News
Help Wellington in its time of need, quench thirst with Mac’s Hop Rocker
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As we’ve discussed before on StopPress, town branding, despite the best of civic intentions and dreams of immense cut-through with cheesy, pun-laden slogans, generally has an element of desperation and truth-stretching to it. And the proposed Wellywood sign can most definitely be placed in that category. Of course, there have been numerous alternative suggestions and a few websites (here and here) set up where alternative suggestions can be made (there’s now even a campaign by Moa beer that is, fairly irresponsibly, promoting willful damage when the sign goes up in exchange for a bounty). But everyone knows the hoi polloi simply don’t have the creative cajones required to help Wellington in its time of need. So, post your idea for a more appropriate/inappropriate sign on the hill and the two best efforts will get a 12 pack of the pilsener member of the Mac’s family, Hop Rocker, which is sporting some flash new packaging and has recently graduated to the dozen. 

News
Name a part of an orang-utan, feast on Fairtrade breakfast
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Fairtrade products are going off at the moment, with sales increasing by more than 100 percent in Australia and New Zealand in 2010. And to draw more attention to the benefits these more ethical products can provide, both for the well-being of the growers in the developing world and the inner glow of those buying them, The Sustainable Business Network, Heart of the City, Café L’affare, Kokako, All Good, Tangible Media, Oxfam NZ and Fairtrade NZ are holding a Breakfast in the City at Britomart Country Club next Thursday during Fairtrade Fortnight. Attendees will get to sample delights from All Good bananas, Caffe L’affare, and Kokako, Michele A’Court and Jeremy Elwood are on hosting duties, a Fairtrade tea producer from Sri Lanka will speak about the impact of Fairtrade on his community and everyone gets a free Keepcup. We’ve got a double pass to give away and all you have to do to win it is name a part of on orang-utan. If it’s the part we’re thinking of, you’ll get to partake. For all those who are unfamiliar with orang-utans, tickets are going for $15 from here. 

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Devise ridiculous name for daily deals site, win GrabOne credit
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GrabOne first offered $4 tickets to Event Cinemas in Auckland in July 2010 and, just ten months later, it sold its one millionth coupon (a 61 percent off Canvas Print in the Northland region, in case you were wondering). To celebrate this milestone, it’s giving away two $50 GrabOne credits to lucky, bargain loving StopPressers. Like social media platforms, daily deals sites all seem to require a strange, suitably catchy name. So all you have to do is come up with a ridiculous name for a fictional new entrant to this crowded market and all your discount dreams could come true. Extra credit given for ridiculous slogans.

News
Get your footlong on, win Subway credit
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Subway has just pimped out its Subcard App and turned it into the first mobile-only loyalty card in New Zealand. You can also load cash on your account and pay with your phone, be it an iPhone, Android or other. So to celebrate the release of this wonderous sandwich-buying technology we’re making all your bread-related dreams come true and giving away two $50 Subcard credits. Just devise an absurd sandwich and come up with an absurd name for it. The best combo wins.   

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Smarty Pants for sale
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If you thought Mike Hutcheson was the smartest man in New Zealand, you thought wrong. Turns out it’s Brennan Martin. And we couldn’t help but chortle with delight/smack our gobs in disbelief at the man’s brazen show of commercialism when we received a press release boldly offering his services to endorse various goods and services. “Everybody who is human has their price,” he says, very intelligently, while smoking a pipe in a room filled with leather bound books. “As a unique promotional opportunity being offered to public and private businesses, I anticipate I will be well paid for my efforts. The rights to use my image and voice are a bargain at any price. However, my performance and appearance fee are negotiable.” Mmmm, confidence. He’s basically the thinking man’s Dan Carter. So tell us what kind of product/service/promotion you could use the country’s smartest man for and we’ll send the best effort a Tui gnome, a hip flask of Smirnoff and maybe even a couple of crappy business self-help books.

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Come up with nonsensical science-related question, win Did I Believe It tickets and 42 Below booty
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The polyester/labcoat clad investigative scienticians from Did I Believe It claim to have been helping you—yes you—think for almost 42 years. And, in what could be seen as New Zealand’s slightly more alcoholic answer to Look Around You, the visionary Silo theatre and the visionary 42 Below have joined forces to bring you a perfect theatrical/commercial muddle that aims to disseminate the silly, mad and historic facts about vodka. Ah, can you smell that? It’s art and commerce colliding. But not only are they helping you think, they’re also helping you win things. So in the spirit of weird, comical science edu-tainment that can be seen on the trailer here or the play’s Facetube page here, just come up with a completely nonsensical science-related question you would like answered and the weirdest effort will get one double pass to the show on Sunday 10 April. We’ve also got four very cool 42 Below gift packs (‘True Encounters of the Spirit of the 42nd Parallel) to give away.

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Name mystery beer, win loads of beer
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Toot Group’s beer drinking and fundraising initiative for Christchurch may be over, but for one super quick and beer-savvy StopPress reader, the beer drinking is only just beginning. The folks at Toot Group have put up a $100 bar tab to use at the The Golden Dawn—Tavern of Power bar in Auckland for the  first reader who can name the  mystery beer that flowed from the Christchurch beer taps. Quickly now.

News
Get romantic, win Logitech HD webcams
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In these modern times, where wonderous technology lets you communicate with people all around the world and tell e-friends exactly what you had for lunch, the physical presence of other humans is basically becoming an annoyance. But we still need to communicate with our friends and loved ones from time to time, and if you’re going to do it over the internet, you might as well do it in style with Logitech’s range of HD webcams *salesman’s teeth sparkle*.

News
Show us your fish, reel in vast fish-related treasure
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As everyone knows, fishermen love nothing more than gloating about the monsters of the deep they’ve reeled in and, when they aren’t grossly exaggerating the size of aforementioned monsters, they occasionally even provide evidence of their catch. There are plenty of passionate rod wielders in the marcomms sector so if you’ve caught a few pearlers recently or plan on doing so in the next year, then Fishing Legends, a new competition created by our mates at NZ Fishing World, could bring you a vast array of fish-related riches. And all you have to do is upload photos and videos of your moment of glory to the Fishing Legends website.

News
Help sloganise Tauranga, win things
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Much like logos, slogans are one of the most accessible parts of the marketing process, which means the general public often feels compelled to pass judgment on them. At StopPress we have an unashamedly unhealthy obsession with town slogans and spend most nights and some weekends devising new ones (for example, Christchurch: Unexpectedly Dangerous). Judging by the response we usually get when we ask our readers to come up with slogans, the marcomms community likes to have a bit of fun with them too. So we got fairly excited when we saw the local Tauranga newspaper had started a campaign to come up with a new slogan for the town in time for the Rugby World Cup, simply because it didn’t have one and obviously felt like it was missing out.

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Devise ridiculous band name, win St. Jerome’s Laneway festival tickets
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There’s nothing we love more here at StopPress than making up hilarious fictional band names (eg Quiver and the Groans), laughing at hilarious actual band names or coming up with hilarious lyrics about the wide array of situations in which you get sweaty legs (tennis in jeans, leather seats in Auckland, sex in a sleeping bag, pvc pants on the tube etc). We know the creative power of our readers is immense, and we want to harness it for good rather than evil, so add your own ridiculous fictional band name to the comment wall and you might just get your greasy mitts on one of the hottest tickets in town, because we’ve got one double pass to St. Jerome’s Laneway festival in Auckland’s Aotea Square on 31 January and three double passes to the Wellington event at the Town Hall on 1 February to give away.

News
Tell us your festive indulgence, win one of four hampers
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‘Tis the season for giving and StopPress has got four summery hampers to dish out—one from Regal Salmon and Selaks worth $150, two from Nosh and Va Va gourmet worth $120 each and one from L’Oréal worth $300. Don’t say we’re not good to you. All you have to do is add your planned Christmas indulgence to the comment wall (StopPress is gunning for a few bottles of Emerson’s, a couple of Fergburgers, a 12 bird roast and a Heston Blumenthal style edible house) and we’ll send out the goodies to the most indulgent.

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Embrace responsible drinking, win vodka
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Absolut has released its latest limited edition seasonal bottle design and it’s packed some extra stylish bling this summer with Absolut Glimmer, a retro crystal-patterned bottle that “harks back to an era dominated by classic cocktail culture”. We’ve got two of the sparkly numbers to give away. But you must be 18 or over to enter and you must enjoy Absolut responsibly. So tell us the most responsible way to enjoy it and to the most responsible will go the liquid spoils.

News
Come up with tabloid headline, win tabloid book
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New Zealand’s printed news media seems to be increasingly heading in the tabloid direction. But long before today’s front page spreads of car crashes, boogers in burgers and bi-sexual television presenters that the people so crave, there was the The Truth, a paper that was—and, under its current guise of the Truth Weekender, still is—something of a guilty pleasure in New Zealand. A new book by former staffer Redmer Yska called Truth: The Rise and Fall of the People’s Paper charts its rather intriguing course (check out an extract here) and we’ve got three copies of this gripping media yarn to give away. So come up with your best tabloid style headline about the upcoming royal wedding and you might just be able to fob the book off as a Christmas present once you’ve finished reading it.

News
Update your status, feast your eyes on The Social Network
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The Social Network has been getting rave reviews all around the world (if you want to read a massive, intellectual but quite excellent summary, check out Generation Why? by Zadie Smith). Our crack team of movie experts can confirm that it is indeed a tour de force, a triumph, a gripping social media-related romp—and, after heading along to Val Morgan’s 3D ad showcase last week, we can also confirm that the 3D ads shown before the movie were pretty damn good too. We’ve got a couple of double passes to give away to this rather engrossing tale of mystery, intrigue, skullduggery, powerful nerds and the modern human condition, so put up your most banal Facebook status update on the comment wall and to the most banal will go the spoils.

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Sloganise Monteith’s pear cider, win some Monteith’s pear cider
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2009 was a bit of a watershed year for cider in New Zealand. And to celebrate, Monteith’s recently launched its new Crushed Pear Cider—which is made entirely from good old fashioned New Zealand pears, not from apples like some of its pear-flavoured competitors—with a rather unique take on comparative advertising and a fake protest outside DB HQ. You’ll be overjoyed to know that we’ve got some of the delectable nectar to give away to parched StopPress readers and because everyone loves sloganic frivolity, we want you to come up with a slogan for Monteith’s Crushed Pear Cider. Add it to the comment wall and the three best efforts will get 12 bottles of the good stuff to sup on contentedly during these warm tropical nights. Extra points for bad pear-related puns.

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Offer up a fact/quote/lie/myth/statistic/story/joke, win a copy of The Gruen Transfer book
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The Gruen Transfer, an Aussie TV show that screens on ABC and delves into the mysterious, manipulative and wonderful world of advertising, has been a surprising ratings success across the ditch. But who really wants those pesky moving images and sounds when you could have a book instead? Cue The Gruen Transfer, now in handy non-moving, literary form. You can win one of three copies of this very funny, good lookin’, highly entertaining, educational and quote-filled tome about what one academic described as the ‘poetry of capitalism’ and all you need to do is either tell us an amazing fact/quote/lie/myth/statistic/story about advertising. Or, if you’re struggling for inspiration, just go for the lowest common denominator and tell us your best Australian joke.

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Make up name for new social media platform, get tickets to Social Media Junction 2
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We’ve had Yahoo!, Google, Bebo, Twitter, Facebook, Snapr, Foursquare and numerous other strange made-up words making waves in the online/social media space in recent times. So whatever next? We’ve got two day passes to Social Media Junction 2 to give away, one to the ‘Social Media Marketing ROI’ course on 16 November and one to the ‘Social Media Content Strategy’ course on 17 November. So you could save yourself $595 and fill your brain with knowledge, and all you have to do is devise a suitably trendy, preferably ridiculous name for the next big social media tool. 

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Come up with a finance-related movie title, win finance-related paraphernalia
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In-depth readership surveys have shown that over 96 percent of StopPress readers are money-grubbing capitalists who love nothing more than return on investment, fiscal skullduggery, skyrocketing sales and massive profits. So it seemed appropriate to give away five double passes to Wall Street: Money Never Sleeps, a movie that marks the return of disgraced former Wall Street corporate raider/finance industry divinity Gordon Gekko. And for wannabe Kiwi corporate raiders with absolutely no shame, we’ve also got five Wall St BlackBerry cases to dish out.

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A journey to the future of television advertising
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Is TV dying? Or is it just evolving? And what do the big changes mean for the important bits between the programming, the ads? Death, Taxes and TVCs, an event being organised by the generous folk from Pure Productions, will delve into this issue to find out what the future of television advertising in New Zealand holds. And while the inaugural event, which features a stellar speaking line-up, is an invite only occasion, StopPress has got five tickets to give away.

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Show your wine-related punmanship, win some arty wine
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Some wine is good. Some art is also good. So why not combine forces for a new wine, thought a wine company and an artist. The result was the seemingly socialist booze that goes by the name of The People’s Wine. And we’ve got heaps of it, in two different colours, to give away.

News
Find funny foreign products, win fancy foreign book
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Lürzer’s Archive is considered to be one of the most prominent and influential voices in the world of advertising and design. And with four issues of the bi-annual 200 Best Ad Photographers worldwide and three issues of 200 Best Illustrators worldwide under its belt, it’s now added the 200 Best Packaging Design worldwide 2010/2011 to the list. And we’ve got some Lürzer’s goodies to give away.

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The Maggies crack one through the Kiwi covers
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Ah, the magazine cover. How we love the way you capture the consumer’s attention. How we love critiquing the efforts of our competitors. And how we love the mixture of art and science often required to create a stunner. Well, undercover cover lovers rejoice, for The Maggies have been shipped in from the UK and entries for the inaugural New Zealand competition are now open.

News
Creative Challenge to bring Fringe to life, ego points, vast riches and freebies up for grabs
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Nothing focuses the mind like a deadline (aside perhaps from P). And Adshel, the Auckland Fringe and StopPress have joined forces to see if that rule also applies to the dark, mysterious advertising arts with the announcement of the Creative Challenge, a new event that aims to showcase the talents of Kiwi creatives and, at the same time, promote creative excellence in outdoor advertising.

News
Tell us an Irish joke, sup contentedly on Baileys
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Ah, Baileys, hiding there in the depths of the booze cabinet, next to the port that’s been open for 20 years, the half-finished cheap whisky that your dodgy uncle brought round for that ill-fated family barbecue and the watered down bottle of vodka your teenagers got stuck into for their after-ball. The problem with this all-too-common alcohol scenario is that Baileys is best served chilled, so, to encourage people to put it in the fridge, it has launched a new on-pack promotion where a code on the sticker is revealed once the bottle has been suitably chilled.

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