All good things must come to an end (except for honey, which doesn’t have an expiration date) and the axe is currently hanging ominously over Ira Goldstein, the New York banker who, since 2000, has been the endearingly stupid face of ASB bank.
Harrington’s small goods is setting out to spread the meaty truth and destroy the sausagey lies with New Zealand’s first official Sausage Awareness Week. Of course, every week is unofficial sausage week in New Zealand, but the real one will run from 5-10 July and aims “to help Kiwis recognise that ‘what goes into the sausage goes into you'”.
To get 42 Below to the point where multinational booze behemoth Bacardi wanted to buy it, Geoff Ross and his gang of merry vodka purveyors had to master the dark arts of PR and viral marketing. They were shameless, controversial, funny and confrontational, and, as a result, they managed to tap into a wide array of media networks to help establish the brand’s reputation.
Heyho! The TVNZ-NZ Marketing awards are all go. Now in their 19th year, the 2010 TVNZ–NZ Marketing Awards celebrate proven excellence in New Zealand marketing. The awards are run as a joint venture between NZ Marketing magazine and the New Zealand Marketing Association (NZMA). And there’s some exciting …
134 years ago, rugged Southern Men roamed the Mainland prairies and would religiously swig from their bottle of Speight’s after a tough day of clearing gorse, lambing ewes, breaking in horses, tilling soil and mining. And it’s exactly the same down there today. Of course, New Zealanders hate change, but there comes a time when it’s unavoidable, so the Speight’s box is getting a bit of a spruce up. And what better image to signify the Pride of the South than the tussock-clad fields of the Lindis Pass.
At StopPress, we like nothing more than laughing at the expense of others. We also like laughing at strange publications and were recently alerted to this outstanding magazine.
The first phase of Australia’s new brand positioning was revealed yesterday and there’s no sign of any bikini-clad Bingles or shrimps on barbies.
The New Zealand Lotteries commission recently roped in Donald Trump to be the frontman for a Big Wednesday promotion. The winner and a few friends get to live like him for a week (presumably being forced to put squirrels on their heads for veracity’s sake) and, if his busy schedule allows, they’ll even get to meet him (presumably licking the filth from his gold-plated shoes). So, to honour the business magnate, we want you to come up with a catchy new slogan for The Don and his vast portfolio.
On his recent visit to New Zealand, Welsh crooner Tom Jones stopped by at the official launch for the countdown to Earth Hour, held at at The Langham Hotel in Auckland (no undie throwing was reported). No undies yes, but he did manage to strike up a conversation with none other than Rod Oram. Now that’s unusual.
Wine, like chocolate, is better when it comes equipped with a ridiculous summary, so add an über-descriptive, extremely specific review of the new Yellow chocolate to the comment wall below and the best entries will get to lay their tastebuds on a selection of the alkaloid of the Gods from Barista@Home. We might even send you some Yellow chocolate.
Apparently, it’s doppelgänger week, where Facebook users are encouraged to change their profile photo to someone they’ve been mistaken for. But it’s always doppelgänger week at StopPress. We are shameless in our pursuit of lookalikes (and men who look like old lesbians), so send in your best stunt doubles/doppelgängers/uncanny resemblers, either of yourself, famous people or unsuspecting friends and family, and the best of the bunch will be plied with amazing prizes.
Shocking results from further in-depth studies conducted over the summer break by the diligent researchers at Dresden’s Bikini Institute prove that fictional studies from late 2009 were correct: StopPress readers are in fact far superior to their peers in almost every conceivable way and also haven’t put on any weight over Christmas.
Monteith’s new website Worth Talking Over aggregates all the things Kiwis are yakking about online, making it easier for you to figure out what to discuss at the dinner party.
Allan Scott Family winemakers have come to the Christmas party and are generously giving away a few bottles of sweet, sweet Marlborough nectar to two lucky StopPress readers.
Passive aggressive group emails blaming someone/everyone for using the margarine; twee rhyming notes imploring us to keep the communal kitchen clean; permanent markers marking milk levels; desperate attempts to get colleagues to sign-up to a support group… The list goes on.
We love office politics. But we love office …
Town branding, as Jonathan Dodd pointed out in the Herald, has a nasty habit of being exceptionally easy to ridicule, particularly if the slogan that eventually makes it onto the welcome sign is based on lies, unrealistic expectations or blatant straw-clutching.
Of course, town branding can work. But the message …
Who’s going to drive The Apprentice Kiwi-style? Will he/she have to wear a toupee?
Can you complete this terrific little gag by Idealog cartoonist Alister Kitchen? Make us belly ache and we’ll send you a million dollars worth of Steinlager Edge. Post your entries on the comment wall.