NZME’s Restaurant Hub is hoping to encourage New Zealanders out of their kitchens and into the country’s eateries with a new campaign to promote its booking and takeaway services.
Architecture in the digital landscape doesn’t age quite as gracefully as that in the real world. And after ten years of the same site, the team at NZ Herald decided it was time for some renovations.
Last night, New Zealand’s radio royalty moved from behind the microphone to Auckland’s Shed 10 to celebrate the best of a platform that shows no sign of slowing down.
It’s been just over a year since NZME launched the NZ Herald Focus brand and now, it’s celebrating a win at the International News Media Association (INMA) World Congress in New York. With the award recognising how the new brand has tapped into a new audience for NZ Herald, we speak to managing editor Shayne Currie about how it’s managed to do that and why news video is so important.
Immediate CPR can double or tripple a person’s chance of survival, and The Hits wants to make sure its listeners are ready to assist by giving them a musical tool.
Amidst the sea of change sweeping over the media industry, the Commerce Commission has the temerity to stand like King Canute – doing its best to thwart the waves of progress by saying ‘no’ to mergers like this one, writes JustOne’s Ben Goodale.
NZME’s video-on-demand platform WatchMe is expanding following the announcement of 16 new entertainment series as well as news and sports channels.
It’s a question on all marketer’s minds, where should those advertising dollars be invested. Should they go to a platform like TV that reaches a mass audience, or should they go to niche audiences through one of digital’s ever growing number of doors to a specific demographic? NZME’s general manager of content marketing and experiential, Cassie Roma, sees experiential as a solution to the debate.
iHeartRadio has extended its advertising offering by launching digital audience targeting across its live broadcast radio and digital stations.
NZME Vision and Radius Care have partnered up to create a heartwarming video depicting a family reunion both virtually and in real life.
Examining the state of education through one of the country’s most disadvantaged schools, the New Zealand Herald debuts its first foray into long-form documentary video.
Industry happenings at MediaWorks, Young & Shand, NZME, SoundCloud and EditMate.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Shayne Currie, managing editor at NZME, has to say.
Fresh-up, Colenso BBDO and OMD are calling on real mates with real rivalry to take each other on in a ‘Beat Your Mate, Smash Your Thirst’ campaign, set to be broadcast on TV through a partnership with TVNZ.
NZME is expanding the scope of its Vision studio by entering the lifestyle genre with a series of new shows to be rolled out across its digital channels. And not only are they only set to appeal to audience demand for lifestyle shows, with some already piloted for advertisers and agencies, they’re extending NZME’s commercial offerings.
NZME’s CreateMe is proving itself as a hub for creative and strategic talent by welcoming six new faces to its expanding ranks, with four of them filling new roles.
The New Zealand Herald is trumpeting growth across both its print and digital readerships this week. We speak to NZME managing editor Shayne Currie about how its managing print growth in a digital era.
Raise a glass to The Salvation Army, Holden New Zealand and Cigna New Zealand.
The Salvation Army launched a campaign today dubbed ‘The Unexpected Homeless’ via NZME and TBWA, leaving NZ Herald browsers struggling to find their way back ‘home’.
A record number of attendees, dressed in their finest, made their way to the The Langham in Auckland last night to celebrate the 2016 TVNZ-NZ Marketing Awards winners. Ben Fahy, publisher and editorial director of Tangible Media’s business network and Marketing Association chief executive Gill Stewart hosted the event, while comedian and television personality Te Radar stepped on stage again as MC.
MediaWorks and NZME have both announced partnerships this week in an effort to expand and diversify their audiences. MediaWorks has teamed up with Vevo, while NZME has teamed up with the Chinese Herald.
This week, Sky provoked ire in the nation’s news publishers by applying a range of conditions on those wanting to use highlights as part of their reportage. Sky is, of course, within its rights to limit the use of footage, which it paid handsomely for. But in an era of rampant live streaming and social media use, is this an example of sticking their finger in the dyke? And what can we learn from the NFL and the NBA?
When GFK took over the radio survey, it promised more frequent reporting over the course of the year, and the researcher has deliver in this regard, releasing the latest figures just over two months after the first round of results were made public in May.
Sandra King has resigned from NZME after spending just under two years with the publisher as its group director of commercial.
NZME is tapping into the self-service online vehicle listing market today, by allowing people to advertise their vehicles on driven.co.nz. With the automotive market a crowded place, we see what Trade Me and Autostrader have to say about the latest player.
Industry happenings at NZME, Radio New Zealand, Colenso BBDO/Proximity, Principals, Track, Chemistry Interaction, ICG, News Works, The One Show and Orangebox.
Last week radio presenters and producers left the comfort of the studio, revealing themselves for the New Zealand Radio Awards, a celebration of all things radio and a competition between MediaWorks and NZME.
Industry happenings at Y&R, Novo, Designworks, Dots and Crosses, NZME, OMSA, Mi9, AppNexus, PRINZ, Photography Films, Eat My Lunch.
This morning, Fairfax and NZME verified industry speculation when they confirmed that talks on a potential merger between the pair have commenced. We talk to OMD chief executive Kath Watson, ZenithOptimedia group business director Alex Lawson and IAB chief executive Adrian Pickstock about commercial repercussions of the move.
NZME chief executive Michael Boggs shares a few thoughts on how the publisher’s radio business is performing following this year’s radio survey and why he’s not concerned about Paul Henry’s growth.