Browsing: Droga5

News
The impact of art
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Created for Christie’s, Droga5 worked with photographer Nadav Kander to place a hidden camera beneath the Salvator Mundi (a painting of Christ as Salvator Mundi, Savior of the World) by Leonardo da Vinci.

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Moto on the move
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To show off the latest selection of Moto goodies, Motorola and Droga5 in New york have have just made the most complicated film prop of all time.

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Abbott’s laudable advertising habits
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David Abbott, the Abbott in what was Abbott Mead Vickers and what is now AMV BBDO, once said that “words for me are the servants of the argument and on the whole I like them to be plain, simple and familiar”. He abided by that belief throughout his career, and created some of the world’s best advertising. So after he died over the weekend at the age of 75, Droga5 Sydney paid tribute to him by riffing on one of his best-known pieces of work.

News
Festive threads
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If you’re filled with the Christmas spirit, Coke Zero has just the site for you. It’s the Sweater Generator, where you can create yourself a jersey that will be the envy of yuletide nerds everywhere.

News
XXX! Hot slats! XXX!
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Apparently there’s a lot of porn on the internet. As all the staff at StopPress are pure as the driven snow, we’re not sure if this is true. And we’re also unaware if Hotmalm.com, which takes a unique approach to showcasing Ikea beds, is modelled on the content and headlines of certain adult sites.

Movings/shakings
Movings/Shakings: 22 November
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Saatchi & Saatchi snaffles a digi-boffin, a word from our X Factor sponsors, the Media Design School kids are alright, Adshel brings in a chief organiser, DB stalwart steps down, Gopher adds one to the burrow and Murray Lindsay swaps stations.

News
Droga5 NZ goes bye bye as O’Sullivan embarks on new creative adventure
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Following on from some big changes at Droga5 recently, which said goodbye to its foundation client and one of its founding partners, creative partner Mike O’Sullivan has announced the departure of the brand from the New Zealand market after two and a bit years and the arrival of The Collective, a new creative venture with a central hub of five and a network of contractors to call upon.

News
Telecom and Droga5 answer a few curly customer queries with new straight-talkin’, animal-heavy website
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The ‘new Telecom’ carries with it a fair bit of baggage, some of it well-deserved and based on its legacy, some of it based on misperceptions and a general lack of understanding about the oft-confusing telco realm. And in an effort to address some of those issues, Telecom has taken the fairly brave step of opening itself up to the masses and launching a new website called www.whytelecom.co.co.nz that’s part PR campaign, part customer service innovation and part public service announcement. And, in quintessential Telecom fashion, it’s gone heavy on the animals.

News
Perennial performers Colenso and DraftFCB on top of Effie finalist table, BC&F and DDB hot on their heels
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As the bean counters might say, if advertising doesn’t improve the bottom line, it’s really just art. And expensive art at that. And the agencies that improved their clients’ businesses the most this year have been announced, with perennial Effie performers Colenso BBDO and DraftFCB on top with 22 and 16 finalists respectively, followed by the bolter Barnes, Catmur & Friends on ten and DDB on nine.

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