Campaigns
Phantom Billstickers lights up the street for Celebrity Treasure Island’s return
Phantom Billstickers, TVNZ and dentsu have launched a street poster campaign for the new season of Celebrity Treasure Island: Wisdom vs Fury.
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Campaigns
Phantom Billstickers and New Balance turn the street into a gallery
New Balance, Mediahub and Phantom Billstickers have launched a street-level installation for the New Balance 204L.
Media
TVNZ+ Event Pass launches for FIFA World Cup 2026
TVNZ has unveiled its first paid streaming product, the TVNZ+ Event Pass for the FIFA World Cup 2026, which gives access to all 104 matches.
Campaigns
Newstalk ZB celebrates its people and listeners with new campaign
Newstalk ZB has launched a new brand campaign celebrating the award-winning broadcasters behind its loyal audience.
International
Around the World: The Devil Wears Prada 2 brings in the brands
Media expert Antony Young rounds up global media news. This week, The Devil Wears Prada 2 has become a full-funnel playground for brands.
Awards
TBWA\NZ wins Global Grand Effie for ANZ Bank brand platform
TBWA\New Zealand has won a Global Grand Effie for ANZ Bank New Zealand’s ‘From dreaming big to knowing how’ brand platform.
News
Blutui Labs launches in the UK with new production model for agencies
Global martech platform Blutui, in partnership with agency-to-agency development partner Wow Group, is launching in the UK.
Accounts
The Warehouse Group appoints Together as integrated media partner
The Warehouse Group has announced the appointment of Together as its partner for media planning, buying, social and content.
Movings & Shakings
Olivia Altavilla joins Exit Films roster
Exit has signed Olivia Altavilla, a director who brings emotion, passion and honesty to commercials through genuine characters and stories.
Accounts
Run Aotearoa to develop tourism platform for Marshall Islands
The Republic of the Marshall Islands has selected indie agency Run Aotearoa to develop a new global tourism identity and brand platform.
Movings & Shakings
First Table welcomes global startup executive as CEO
Kiwi restaurant booking platform First Table has appointed global startup executive Alex Cappy as chief executive officer.
News
Shout Media joins IMANZ as a partner
The Independent Media Agencies New Zealand is delighted to welcome Shout Media as a new partner in the IMANZ whānau.
Movings & Shakings
Bastion boosts media offering with new senior hire
Bastion has appointed Joanna Barnes as executive media director to strengthen its growing media offering and capability.
Awards
Entries open for the 25th annual Effie Awards Aotearoa
Entries are now open for the 2026 Effie Awards Aotearoa, as the programme marks 25 years of recognising marketing effectiveness.
Campaigns
Bastion reveals new brand platform for KFC NZ
Bastion Aotearoa has launched a new brand platform for KFC New Zealand built on the idea that craving always wins when it comes to KFC.
News
ASA calls for feedback on draft Advertising Standards Code
The Advertising Standards Authority has launched public consultation on the Advertising Standards Code Review.
News
NZ founders launch Manifest for the AI era
Manifest, a Kiwi-founded, AI-powered operational intelligence platform for agencies, announced its launch on April 29.
News
Comms agency Great Scott wins international award
Christchurch-based strategic communications agency Great Scott has been recognised with a Gold Quill for its Huihui Mai campaign.
News
Digital marketing fills the B2B funnel but events can be your best closing tool
Craig Muller, founder of Uno Loco, shares tips on hosting events and insights into global B2B event spending trends.
Media
HBO Max to launch in Aotearoa
Warner Bros Discovery’s direct-to-consumer streaming service HBO Max will officially launch in Aotearoa on June 16.
News
MediaWorks reveals strong FY25 performance
MediaWorks has reported a strong return to profitability and continued growth in its FY25 full-year results.
Campaigns
Mas and Yarn dispel award doubts in new campaign
Mas has launched a new campaign to celebrate yet another Consumer People’s Choice award for House, Contents and Car Insurance.
Campaigns
Spark and Bastion launch new SME platform
Spark and Bastion Aotearoa have developed a new SME-focused brand platform built on the insight that it takes a team to run a small business.
News
Live events are GenZ’s new third space – Live Nation study
While Gen Z might be selective with where they direct their attention, being part of cultural moments, like concerts, stood out as a key priority for them.
News
Insight Creative celebrates ’50 years forward’
Insight Creative turns 50 in 2026 and is celebrating throughout the year with past and present staff and clients through ’50 years forward’.
News
IMANZ supports members with new partnership programme
Independent Media Agencies New Zealand has launched a new partnership programme to support its member agencies and media partners.
Campaigns
Barfoot & Thompson gives prime jersey real estate to Blues fans
To mark 30 years backing the Blues, Barfoot & Thompson has replaced its own branding on the Blues jersey with the names of loyal supporters.
Campaigns
One NZ changes name to Twos NZ this Conservation Week
One New Zealand has changed its name to Twos NZ this Conservation Week, run by the Department of Conservation (DOC).
Movings & Shakings
Together expands Auckland planning team with four senior hires
Independent media agency Together is expanding its Auckland planning team with the appointment of four senior hires.
Opinion
The shift toward outcome-based measurement in out of home
Out of home advertising is entering a new phase where demonstrating real world impact is just as important as capturing attention.