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Advertisers across New Zealand are gaining access to competitive intelligence capabilities, thanks to research firm Bigdatr.
International
Around the World: Sydney Sweeney has great jeans ad sparks controversy but boosts stock
Media expert Antony Young rounds up media news from beyond Aotearoa. This week, he covers the controversial ad that boosted stock.
Campaigns
BrandSpace launches The Season for Westfield to help brands capture Christmas early
BrandSpace has officially launched The Season for Westfield, inviting partners to tap into the biggest retail moments of the year.
Campaigns
ASB Classic refreshes brand identity to celebrate 30-year partnership
ASB is celebrating 30 years as the principal sponsor of Auckland’s premier tennis tournament with a new visual identity.
News
Colenso BBDO appointed as strategic and creative partner for Tika
Colenso BBDO appointed as strategic and creative partner for Tika: a revolutionary new way to report sexual harm.
News
Together opens doors to Wellington office
Independent media agency Together is setting up shop in the capital city, officially opening its Wellington office today.
News
JCDecaux adds new Smartframe site to Auckland
JCDecaux has extended its premium digital out of home network with the launch of a new SMARTFRAME in Wairau Valley, Auckland.
Campaigns
‘Home is about how you live’: TradeMe Property launches new campaign with Kev the Kiwi
Brand manager at Trade Me Samuel Rae says the campaign aims to connect with Kiwi on a more emotional level.
Campaigns
Westpac and Publicis’ self-destructing codes highlight new security measures
Westpac NZ has partnered with Publicis Groupe NZ’s connected platform of agencies to launch a new campaign for its dynamic security codes.
News
Shortland Street to return in 2026 thanks to NZ on Air
TVNZ and South Pacific Pictures have announced that Kiwi soap opera Shortland Street will return in 2026, thanks to funding from NZ On Air.
Movings & Shakings
Bettle-Associates promotes Livio Godinich
Over the past six years, Godinich has made an impact at Bettle–Associates, bringing a mix of strategic and technical skills to every brief.
Movings & Shakings
Journalist Hayden Donnell to leave RNZ for The Spinoff
The Spinoff has announced the appointment of journalist and commentator Hayden Donnell to the position of senior writer.
News
Paltrow collab a ‘master stroke’ in #Coldplaygate saga
Many people had no idea what Astronomer was after #Coldplaygate. But now, thanks to a little help from Gwyneth Paltrow, they do.
News
Jonas Brothers concerts to livestream free, exclusively on Samsung TV Plus
Samsung TV Plus is partnering with the Jonas Brothers to livestream their upcoming tour exclusively on the streaming service.
News
Ad Net Zero Aotearoa helps advertisers cut carbon and boost campaign efficiency
NZ advertisers now have a practical toolkit for carbon-efficient campaigns, thanks to Ad Net Zero Aotearoa’s new report.
Awards
Tower bags Kantar’s Ad Impact Award for June
Tower Insurance’s latest ad, featuring Miss Takes, Miss Haps and Miss Fortune – personifications of life’s unexpected mishaps – won Kantar’s June Ad Impact Award.
News
Netball NZ and TVNZ partner to broadcast domestic season in 2026
Netball New Zealand and TVNZ have announced a partnership that will see the domestic season shown across TVNZ 2 and TVNZ+ next year.
News
Westpac Chopper Appeal sees record support
New Zealanders raised a record $1.5M for the national network of rescue helicopters during the Westpac Chopper Appeal.
News
Dave Clark to lead DIA’s Government App Programme
Dave Clark has been appointed by the Department of Internal Affairs as a key delivery partner for the Government App Programme.
Movings & Shakings
Uber Advertising announces new APAC head of sales
Uber has announced the appointment of Michael Levine as head of APAC sales for Uber Advertising amid its regional expansion.
News
Go Media’s free billboard for @dailyrejections blows up socials
When Herman Jagpal knocked on the door of Go Media’s central Auckland office and asked for a free billboard he was completely expecting a no.
Campaigns
Wattie’s and Curious Nation back young Kiwis with new campaign
Wattie’s has launched a new integrated campaign, ‘Got You,’ to reframe frozen meals as the hero of flatting life for young Kiwis.
Campaigns
Victoria University and EightyOne invite students to make Wellington their campus
Victoria University and EightyOne have launched a new campaign to make Wellington the student capital of Aotearoa.
Movings & Shakings
MintHC expands team with eight new team members
Strategic marketing and creative agency MintHC has expanded its team with a series of new appointments across its departments.
Campaigns
Chery, Marvel and Val Morgan’s cinema collaboration: ‘a big bold statement’
Chery Motor has announced a collaboration with Marvel Studios’ The Fantastic Four: First Steps and Val Morgan to launch its hybrid SUVs.
News
Tribal and Samsung ask Gen Z: why have the same phone as everyone else?
Tribal Aotearoa and Samsung have launched the latest Galaxy Z Flip7 and Z Fold7 in Aotearoa for those willing to “flip” their perspective.
News
Your story can save a life: why storytelling matters on World Drowning Prevention Day
On World Drowning Prevention Day, Water Safety New Zealand encourages sharing drowning-related stories to raise water safety awareness.
News
The Spinoff claims top spot for audience engagement in NZ media
The Spinoff is proud to report a standout first quarter (April-June 2025) as Aotearoa’s most engaged media platform.
News
JCDecaux’s commitment to visibility, memorability and impact
JCDecaux has launched its new brand positioning, Be Seen. Be Remembered, reinforcing its commitment to visibility, memorability and impact.
News
Two Kiwi-owned businesses join forces across the Tasman
Southern Cross Travel Insurance has finalised its agency village to lead its advertising, PR and media across Aotearoa and Australia.