Victoria University and EightyOne invite students to make Wellington their campus

Victoria University of Wellington (Te Herenga Waka) and EightyOne have launched a new effort to make Wellington the student capital of Aotearoa.
 
A national social and OOH campaign, “Make Wellington Your Campus” features a range of real students in iconic Wellington locations such as Cuba St, Mt Vic and Island Bay.

Captured by photographer Steve Boniface, the photos highlight how their curricular and extracurricular activities come together to enrich their student experience.

Kate Baker, associate director, marketing at Victoria University, says: “With Te Herenga Waka at the heart of the city, students don’t just attend university – they become part of a vibrant, diverse community that inspires them every day, and find their sense of belonging. This campaign gives our future students a taste of what their Wellington student experience will be when they arrive in 2026.”