
Brand Spanking found itself facing questions from the Otago Daily Times, after it launched a search for staff to promote a mysterious tobacco product.
Brand Spanking found itself facing questions from the Otago Daily Times, after it launched a search for staff to promote a mysterious tobacco product.
Aucklanders may have seen billboards pop up encouraging women to get into construction trade, but they aren’t just an ads for jobs. As founder and CEO, Christina Rogstad discusses, they’re part of a wider effort to change perceptions about construction trades and show women that it doesn’t have to be a male-dominated industry.
RNZ’s latest piece of digital innovation is putting listeners’ voices to air through a self-recording app called VoxPop.
NZTA, The Warehouse and Warehouse Stationery enjoy a bright start to 2017.
No doubt to the joy and relief of some parents, the start of the new school year is just on the horizon. So as kids and students start compiling their ‘back to school kits’, some brands are making the most of the country’s stationery and lunchbox fervour.
Industry happenings over the holiday period at Tourism New Zealand, MediaWorks, Bauer, CricHQ, IPSOS, FInch, Postr and Vena.
Even though fake news has been identified as one of the big villains of 2016, TRA’s Colleen Ryan doesn’t believe we are now going to be immune to its influence.
America’s Radio Mercury Awards has served up some questionable inspiration for radio stars by encouraging them to push the boundaries and break the rules in a call for entries campaign.
Meat and Livestock Australia have once again caused a stir with a ‘Celebrate Australia’ campaign that’s been criticised for misrepresenting the country’s history.
New Zealand transport agency and Clemenger BBDO Wellington have kicked off the year with another thought provoking campaign around speed, with the focus this time being on ‘Less Speed, Less Harm’.
You didn’t ask. But we answered anyway. So, to celebrate the last day of the StopPress season for 2016, we’ve looked back on the year and compiled an extremely definitive list of the big pitches, the big ideas, the big balls, the big stoushes, the big moves and the big whoopsies. So long, and thanks for all the clicks dear readers.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Erik Hay, head of media and communications at Weta Workshop, has to say.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Andrew Lewis, managing director of TRA, has to say.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what James Butcher, sales director at Pandora NZ, has to say.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Michael Fuyala, head of digital at Bauer Media, has to say.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Alex Lawson, general manager at Carat, has to say.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Deborah Pead, founder and chief executive officer of Pead PR, has to say.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Ben Goodale, managing director at JustOne has to say.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Bridget Lamont, Head of Brand Marketing at Progressive Enterprises, has to say.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Paul Catmur, managing partner and executive creative director, Barnes, Catmur & Friends Dentsu, has to say.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Leon Wratt, MediaWorks group content director of music, has to say.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Steve Bayliss, group general manager of marketing at Foodstuffs, has to say.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Spencer Bailey, head of Facebook New Zealand, has to say.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Simon Coley, co-founder of Karma Cola has to say.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Shayne Currie, managing editor at NZME, has to say.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Andrew Reinholds, managing partner at OMD has to say.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Fiona McLeod, managing director at NZME’s CreateMe, has to say.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what TVNZ’s Hilary Barry has to say.
As offices wind down and the summer sun takes full effect, a number of brands are giving timely warnings to drink responsibility and stay safe.
In lieu of a Year in Review, Contagion managing director Dean Taylor looks at the young YouTube stars influencing toddlers’ Christmas wish lists.