News
Webstar Magazine Media Awards winners announced
2021 was a great watershed for magazines, with locally owned titles rising from the ashes, displaying agility and responsiveness.
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Movings & Shakings
NZME strengthens commercial team with three new appointments
New Zealand Media and Entertainment has announced further additions to its Commercial team strengthening its multi-platform offering for clients.
News
Winner reaction: 2021 IAB New Zealand Digital Advertising Awards
There were 56 winners at the IAB NZ Digital Advertising Awards, across five Award Categories, who took away a total of 29 Silvers and 27 Gold Awards.
News
Mango goes bananas for Dole NZ
Dole New Zealand has appointed Mango Aotearoa to manage its PR, digital and social media marketing.
News
TVNZ reports robust revenues, digital growth, and increased local content spending
TVNZ says revenue has steadily improved as the year has progressed, driven by strong growth in digital advertising and its market leading position.
Movings & Shakings
ThinkTV announces new Chair
Discovery ANZ’s Senior Director for Ad Sales, Donna Gurney has been appointed the new Chair for ThinkTV.
News
M Theory and Oddboy release new virtual reality game ‘Wanderer’
Auckland-based studios M Theory and Oddboy bring to life the first installment of the highly anticipated virtual reality game ‘Wanderer’.
News
Sweetshop & Green debuts ‘Taumanu’ for TVNZ
Sweetshop & Green’s supernatural thriller, TAUMANU, will premiere on TVNZ 2 at 9:30pm on Monday, March 7.
News
Sherson Willis joins FTI Consulting’s strategic communications affiliate network
Auckland-based corporate affairs firm Sherson Willis has announced it has become FTI Consulting’s strategic communications affiliate in New Zealand.
Movings & Shakings
Academy Agency launches hybrid model, appoints Zoë Gibbs as Head of Brand Communications
Academy Agency becomes New Zealand’s first dedicated Hybrid Marketing Agency of its size, as Zoë Gibbs is appointed Head of Brand Communications.
News
Well plaid, DDB Aotearoa and Neon NZ
Drawing on this age-old fascination with Scotland’s national attire, DDB has created a cheeky billboard to promote Neon’s new season of Outlander.
News
Sport NZ teams up with Saatchi & Saatchi NZ to launch #itsmymove
Sport NZ has teamed up with Saatchi & Saatchi to launch #itsmymove – an integrated campaign to help young women get and stay active their way.
Campaigns
Southern Cross Pet Insurance, MBM and TBWA/NZ launch ‘speedometer billboards’
Southern Cross Pet Insurance has launched a series of New Zealand-first ‘speedometer billboards’ as part of its new Live Your Pet Life project.
Movings & Shakings
Nicole Robertson joins Special as Lead Business Partner
Special has invested in a new senior hire to support General Manager John Marshall as the agency continues to grow in NZ, and internationally.
News
Proximity supercharges Tip-Top Supersoft
George Weston Foods, via Proximity NZ, has launched a new campaign that shows how much kids can pack into their day with Tip Top Supersoft.
Movings & Shakings
Kerry Leonard to lead Discovery ANZ integration offering
Discovery ANZ has announced a key internal promotion, with Kerry Leonard appointed to the Senior Manager – Integration leadership role.
News
NZME’s 2021 financial results buoyed by digital growth
NZME says that its revenue growth through digital transformation outpaced the impact of Covid-19
in 2021.
News
Kiwibank unveils new brand identity via ThoughtFull
As Kiwibank celebrates 20 years, it is marking the significant milestone by revealing a new brand identity.
Campaigns
LifeDirect and Pitchblack cook human soup
LifeDirect and Pitchblack Partners have launched the next chapter of the ‘Unexpected Happens’ platform via Jetblack Productions.
News
GLOBOX becomes first billboard company in NZ to accept Cryptocurrency as payment
Hamilton-based company GLOBOX is paving the way in crypto, being the first billboard company in NZ to accept all major Cryptocurrencies.
News
Spark and Colenso BBDO create a piece of code that rewrites the internet to see all genders
Beyond Binary Code addresses online gender bias with a single piece of code that can be added to your website.
News
JCDecaux launches roadside programmatic digital out of home offering
Out of Home media company JCDecaux New Zealand has announced the launch of programmatic trading across its roadside Digital Large Format network.
Movings & Shakings
FEDERATION makes five creative appointments, taps Miranda Kennedy
FEDERATION has announced another five appointments, this time to its creative production team, including Miranda Kennedy as Creative Delivery Lead.
Movings & Shakings
Attain welcomes Mike Hutcheson
Mike Hutcheson joins Attain’s advisory board, bringing with him an extensive and impressive CV.
News
Special teams up with Aussie production company Revolver on new Optus film
Optus has launched its fifth film under the It Starts With Yes brand platform, reminding Australians that extraordinary opportunities start with YES.
News
FCB Takes out Gold, Silver and Bronze at the 2021 Best Design Awards
FCB Aotearoa have won three coveted pins at the Designers Institute of New Zealand Best Awards, held virtually on Friday, February 18.
News
Nature takes over for launch of Horizon Forbidden West
PlayStation and artist FLOX take over Auckland CBD bus shelter for the launch of Horizon Forbidden West.
Movings & Shakings
Louisa Dallow Joins NZME Digital Leadership Team
New Zealand Media and Entertainment (NZME) has announced Louisa Dallow will join the Digital Leadership Team in the newly created role of GM Customer.
Movings & Shakings
Perceptive opens its doors in Wellington, Roman Konopka joins as Research Director
Perceptive has announced it will be opening a Wellington office, with Roman Konopka joining the team as Research Director.
News
oOh! boosts earnings by 24% as Out of Home audiences rebound strongly
oOh! has successfully leveraged the continuing recovery in OOH audiences during the year to deliver an 18% lift in revenue to $504 million YOY.