News
Spark Sport invites Kiwis to ‘see sport differently’ via Colenso BBDO
In their very first brand campaign via Colenso BBDO, Spark Sport positions themselves as the entertainment provider that ‘sees sport differently’.
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Movings & Shakings
MATES Agency reshapes Senior Leadership Team
MATES Agency has reshaped its leadership team promoting Holly Speer to Co-General Manager, a role she shares with Amber Ritchie who joins from DRUM.
News
Summer cinema admissions up 60% YOY
December and January cinema audiences eclipsed the comparable 2020/21 school holiday period by 60 percent.
News
Record ad market ad spend in December and CY2021
NZ’s media agency market has emerged strongly from the bruising pandemic in a far stronger state, with ad revenues soaring 19.1% in CY2021.
News
Cunard rolls out biggest brand campaign to date in New Zealand
Luxury British cruise line Cunard is eager to get in front of its Kiwi audience to help reignite the excitement amongst new and existing passengers.
News
Vevo launches new app on Google TV and other Android TV OS devices
Vevo’s VOD app is now available to music video fans in 11 territories via Chromecast with Google TV, Google TV smart TVs & other Android TV devices.
News
13 NZ publishers join Meta Aotearoa Audience Development Accelerator
Meta has announced that 13 news organisations will take part in the Meta Aotearoa Audience Development Accelerator beginning in March.
Movings & Shakings
Brave Digital appoints new Senior Account Manager
Brave Digital has recently welcomed Senior Account Manager Ant Hocking to their team.
News
NZME acquires Radio Wānaka
NZME has acquired Radio Wānaka and its associated frequencies, continuing its commitment to invest in local content across the regions.
News
IAB New Zealand releases e-commerce whitepaper
The purpose of this paper is to provide insight on the state of ecommerce in NZ, with an overview of the marketplace and the latest research.
News
DDB Sydney named one of world’s top eight agencies
DDB Sydney has become the only agency across Asia-Pacific to make the prestigious 2022 Contagious Pioneers list.
News
Television wins Olympic viewing
New research shows that 61 percent of Kiwis plan to watch the Beijing Winter Olympics this year on live TV.
News
Three’s morning show relaunches next week
Morning TV viewers can look forward to waking up to Three’s all-new morning show next week, as it launches on Tuesday 8 February.
Movings & Shakings
WPP appoints Rose Herceg as President AUNZ
WPP has announced the appointment of Rose Herceg as President, Australia and New Zealand.
Movings & Shakings
Storm Day officially joins The Monkeys as Chief Business Officer
The Monkeys Aotearoa, part of Accenture Interactive, has welcomed Storm Day to the newly formed role of Chief Business Officer.
Features
The Fame Game: Adidas teams up with Arsenal, and who says M&Ms aren’t sexy anymore?
This month Kelly talks Arsenal’s decision to go all white for a good cause, Wellington’s missing letter, and why Tucker Carlson is turned off by M&Ms.
News
Hype & Dexter named APAC Partner of the Year Winner in HubSpot’s 2021 Performance Impact Awards
Digital transformation agency Hype & Dexter has been named a winner in the APAC Partner of the Year category in HubSpot’s Performance Impact Awards.
News
WPP recognised in Bloomberg Gender-Equality Index
WPP has been named in the 2022 Bloomberg Gender-Equality Index (GEI) for the fourth consecutive year.
News
Special’s Chief Strategy Officer appointed to AME Awards Advisory Council
The 2022 AME Awards Advisory Council has announced the addition of 6 high-level advisors, including Rory Gallery, Chief Strategy Officer at Special.
Movings & Shakings
Plato Creative appoints Nick Harvey as Partner
Nick Harvey has joined Plato Creative as a Partner, adding 18 years of international advertising experience to the independent Christchurch agency.
Partner articles
Google launches Topics API
Vinay Goel, Product Lead, Chrome Privacy Sandbox shares details of a new proposal – Topics – highlighting a new collaboration with the industry.
Movings & Shakings
DDB Aotearoa bolsters strategic expertise with new appointments
Josh Watson joins the team as Planner & Shivani Narsai as Junior Planner, working across clients such as McDonalds, AAI Insurance, Vodafone & Mobil.
News
Kargo and Adelaide team up to deliver better media quality metrics for brands and publishers
Kargo is the First SSP to Measure Inventory with Adelaide AU, Delivering Increased Media Quality Transparency for Brands and Publishers.
Movings & Shakings
Deloitte Digital Creative NZ inveigles new Creative Director
Deloitte Digital Creative NZ have snared internationally-awarded Creative Director Thom Darlow.
Campaigns
Daylight and Mental Health Foundation launch ‘Refreshing Walks’
The Mental Health Foundation, Ministry of Health and Daylight Creative brighten South Auckland’s streets with their Refreshing Walks campaign.
Movings & Shakings
Chemistry welcomes new additions to Creative and Client Service
Chemistry has announced the appointment of a new senior creative team and three additions to client service after a year of organic growth.
News
Australian Lamb sends letter to Jacinda Ardern
Australian Lamb sends letters to world leaders via international billboard campaign.
News
Proximity and DairyNZ launch new dairy sector engagement campaign
Proximity & DairyNZ have collaborated on a new campaign to tell the dairy sector’s story and encourage Kiwis to learn more about its opportunities.
Partner articles
A working holiday: The PR job of the future
Thrive PR + Communications is offering talented PR practitioners exciting opportunities to shape their own career paths in Australia.
News
Strategy celebrates 2021 with a ‘Year In Acronyms’
Strategy Creative signed off 2021 in style. As part of their annual award winning Christmas Paper there was one design that really stood out.