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Kiwibank launches major brand campaign via Special
Kiwibank has unveiled a new brand campaign – ‘This is Kiwi’ – as part of its overall brand revitalisation.
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StopPress exclusives
Perspectives 2024: Episode 6 – Brand Measurement
In 2021, ThinkTV commissioned a video series, ‘Perspectives 2024’, which takes a deep dive into the world of TV and video. Watch Episode 6 here.
Movings & Shakings
CALIBRE + CANDOR announces three new appointments
Hot on the heels of their rebrand earlier this year, CALIBRE + CANDOR has announced three new appointments as the agency continues to grow.
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Crave Global and Johnnie Walker reinventing whisky as we know it
The world’s biggest selling whisky brand Johnnie Walker has partnered with Crave Global to give the spirit a fresh makeover for a younger consumer.
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FROM NOWHERE with TBWA\NZ launches to provide NZ clients with global talent
Today marks the launch of FROM NOWHERE with TBWA\NZ, a fully remote global agency team working from different countries on New Zealand clients.
Movings & Shakings
MBM names Kate Grigg Head of Digital Media
MBM has announced the appointment of Kate Grigg as Head of Digital Media in the Auckland office.
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EightyOne launches EightyOneBC
EightyOne has announced the launch of EightyOneBC, a unique Behaviour Change consultancy combining data, insight and creative.
Movings & Shakings
dentsu Aotearoa announces Anne Boothroyd as new ECD
dentsu Aotearoa has announced the appointment of Anne Boothroyd as new Executive Creative Director, joining dentsu Creative from YoungShand.
News
Augusto teams up with Prince Harry on sustainable travel campaign
Augusto has created a campaign for Travalyst, the not-for-profit sustainable travel organisation founded by Prince Harry.
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VMO expands New Zealand network with acquisition of office tower assets
VMO (Val Morgan Outdoor) has successfully completed the acquisition of oOh!media office tower assets in New Zealand.
Movings & Shakings
Telum Media appoints New Zealand Manager
Media Intelligence platform, Telum Media, has appointed Stuart Thompson as New Zealand Manager.
Movings & Shakings
Film Construction adds Sydney based Director Aimée-Lee Xu Hsien Curran to roster
Aimée-Lee is a Chinese-Irish-Australian writer & director, with a French name. Her brand of offbeat comedy comes from her wicked sense of humour.
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Social Garden expands ed-tech footprint, secures New Zealand Government tender
Melbourne-based Social Garden has announced its expansion into NZ with an appointment to the government’s panel of preferred marketing agencies.
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TVNZ celebrates New Zealand Sign Language Week alongside Kiwi brands
Twelve Kiwi businesses have joined with TVNZ to highlight New Zealand Sign Language Week for 2022.
News
Making bad debt good via Hello
DebtManagers has undergone a transformation like few others, a strategic shift creating a powerful new brand via creative agency Hello.
Movings & Shakings
Digitas New Zealand appoints new Managing Director
Digitas New Zealand has announced the appointment of Gavin Becker as Managing Director, Digitas NZ.
StopPress exclusives
Getting the most out of programmatic advertising
As programmatic advertising becomes a core feature in the digital marketing landscape, Jane Ormsby founder & MD of Scroll Media discusses its impact.
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Uprise Digital rebrands as Reason
Uprise Digital has a whole new look and feel, and name. The agency has rebranded as Reason – launching their new brand to market this week.
News
TVNZ launches new series in partnership with ASB
Hosted by Toni Street, ASB Gamechanger will follow eight New Zealanders in a variety of financial positions and different walks of life.
Movings & Shakings
Special Wellington announces leadership line-up
After announcing the opening of a Wellington office late last year, Special has officially opened the doors with an impressive first round of hires.
News
Stuff becomes first NZ media organisation to become a Certified B Corp
Media organisation Stuff has demonstrated its commitment to being a force for good by becoming a Certified B Corporation.
News
Frucor Suntory go 100 percent sustainable with new campaign
Frucor Suntory and OMD are encouraging consumers to think ‘green’ when making cola purchases with the release of its new media campaign.
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Latest radio ratings show slight easing back to traditional listening habits
Following a strong year for news and talk radio, listeners are slowly easing back into music channels according to S1 2022 GfK Radio Audience Data.
StopPress exclusives
Capturing moments with Programmatic DOOH
Rick Goodwin, Product Innovation and Solutions Director at oOh!media, shares his insights on the current state of programmatic DOOH in New Zealand.
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Simon Bridges confirmed to host new show on Stuff
The rumours are true, Simon Bridges is set to become New Zealand’s newest media star as host of Stuff’s first digital audio show.
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Go Media installs 70th digital billboard
Go Media has erected one of the largest P6 digital screens in the country with its latest super site in Porirua.
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TBWA\NZ’s Bodyright.me recognised 2022 World Changing Ideas Awards
The TBWA\NZ & Bodyright.me campaign to end unethical retouching and misrepresentation of the body, has been recognised three times in the Awards.
News
Ready. Set. Rockit – bold new campaign inspires courage
From artists to fitness instructors to musicians to aspiring basketball players, relatable individuals feature in this compelling campaign by Rockit via Special.
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TRA Labs announces inaugural Advisory Board, to support global growth aspiration
TRA Labs, the innovation and venture arm of premier insights group TRA, has announced the creation of its inaugural Advisory Board.
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Perceptive picks up new research work with Trade Me
The new project with Trade Me will see Perceptive delve into a combination of focus group research and a quantitative usage and attitude survey.