Advertising on Apple devices is poised to change dramatically due to a new privacy update. The team at Uprise unpack how this will impact on your…
Advertising on Apple devices is poised to change dramatically due to a new privacy update. The team at Uprise unpack how this will impact on your…
Rhys Heron, Managing Director and Jonathan Devereux, Programmatic Manager at Mi9 share their insight and expertise on the subject of viewability. Imagine that you’re driving down…
StopPress chats to The Trade Desk GM James Bayes about UID2.0, Independent Governance, interoperability, and where we’re at in the roadmap. What is UID2.0? Originally spearheaded…
February. For marketers, it’s the month that goes far too quickly. In between summer holidays, public holidays and quick-fire lockdowns, executing carefully crafted marketing plans seemed…
In a soon-to-be cookie-less world, the scrutiny on consumer data and how brands pivot their digital strategies has never been more in focus. True’s Senior Strategist,…
Through its proprietary technology, Rokt enables its e-commerce clients to increase brand engagement and unlock new revenues in the Transaction Moment™, allowing them to stay ahead…
It’s out with the Champagne and in with the Prosecco for Kiwi wine company Invivo & Co and long-time partner Graham Norton. The two have teamed…
On New Year’s Eve as Kiwis huddled around their campfires, took in firework displays and made soon to be discarded resolutions there was a sense of…
Indie creative agency, YoungShand, is reimagining the advertising arena with their unique blend of curiosity, humanity and innovation. If anything, Covid-19 and the challenges of 2020…
Smart big businesses have been moving towards using smaller external comms partners for some time and Undertow Media expects this trend to accelerate in our post-pandemic…