Are Media New Zealand reported strong results in the latest Nielsen Q3 2025 Readership release, with total readership reaching 1,935,000 – an increase of 23,000 readers for the quarter and 128,000 over the past year.
This growth reinforces Are Media’s position as New Zealand’s leading lifestyle publisher.
Among individual titles, several standouts contributed to this exceptional result. NZ Woman’s Weekly extended its lead as New Zealand’s most-read weekly magazine, growing to 434,000 readers due to a 3,000 quarterly gain and a significant annual increase of 34,000. Kia Ora, Air New Zealand’s inflight magazine, continues to hold its place as the most-read monthly title with 452,000 readers. The Australian Women’s Weekly NZ Edition delivered another strong quarter, surging by 32,000 readers to reach 388,000, up an impressive 89,000 year-on-year.
Are Media general manager Stuart Dick says: “These outstanding print results, paired with the ongoing momentum in our digital channels deliver both scale and engagement for advertisers in key lifestyle categories. It is great to see advertisers recognising the power of our brands with SMI advertising spend in magazines up 47% for the year to date”.
Digital reach triples with People Inc. partnership
Are Media’s digital reach also increased substantially, with total monthly reach among New Zealand audiences now exceeding 1.5 million unique visitors.
This has been driven by organic growth across Are Media’s own platforms (nzwomansweeklyfood.co.nz, womansday.co.nz, yourhomeandgarden.co.nz and listener.co.nz) and further supported by the company’s new partnership with People Inc., which extends advertiser access to New Zealand audiences engaging with global brands such as people.com, allrecipes.com and others.
