The Spinoff announces Rebecca Murphy as agency market lead

The Spinoff has announced that Rebecca Murphy is transitioning to the position of agency market lead.

In this new role, Murphy will focus exclusively on driving revenue growth across programmatic and trade marketing, partner content, sponsorships and advertising strategies. This shift will allow her to dedicate her expertise to expanding market opportunities and strengthening The Spinoff’s agency partnerships.

Build on the momentum

“This is an exciting change for Bec and for The Spinoff,” says Eli Rivera, head of commercial.

“Bec brings 20 years of media experience, and we’re thrilled to have her expertise and energy driving our growth and strengthening relationships with agency partners.”

Murphy shared her enthusiasm for this new chapter: “I’m thrilled to take on this challenge and focus on driving growth through strategic, first-to-market opportunities. We have such a talented team and a strong foundation that continues to contribute to The Spinoff maintaining its number-one engagement status in New Zealand media. I’m looking forward to building on that momentum and unlocking new opportunities for our agency partners.”