Mac’s is bringing audiences ‘The Right Kind of Interesting’ with a new campaign created with DDB Group Aotearoa.
Monthly Archives: October, 2023
VMG Digital has acquired Mish Guru, a software company that helps brands thrive on vertical social platforms.
Peter Richardson, The Radio Bureau’s GM, looks at the real reason behind the decline in radio’s revenue in 2023.
Pure SEO is welcoming two new additions to the team, Nikita Patel and Duncan Steenkamp.
Advertising on all Metlink buses, trains, and station platforms will continue to be provided by Go Media.
NZ-headquartered Alexander PR has been named ‘Best Agency to Work For’ at the 2023 SABRE Asia-Pacific Awards.
Pead has welcomed Ash Stevens and Emily Sayes to the team and will contribute to digital, social, and corporate communications.
Bettle & Associates has promoted Sarah McFarlane to studio manager this week, breathing new energy into the agency’s studio team.
Indie powerhouse, Hemisphere, has welcomed Alexandra Leckie to its Wellington office as Kaitohutohu Ratonga Kiritaki Client Service Specialist.
MarketMedia has announced a partnership with oOh!media to launch digital screens in all The Warehouse and Noel Leeming stores.
Sling & Stone will launch the first JW Marriott hotel in NZ and will be sharing the hotel’s journey.
HYPER has partnered with Bargain Chemist to bring a new network of screens to its stores.
Leading NZ tourism operator RealNZ has appointed Together to support their business following a competitive review.
On Friday evening, Aotearoa’s design community came together to celebrate another year of excellence at the 2023 Best Design Awards.
Spark is enhancing its customer service by providing personalised recommendations as part of its ‘Made For You Review’ programme.
IDC Worldwide has announced the addition of the renowned adventure and lifestyle photographer, Camilla Rutherford, to its roster.
Cannes Lions, the worlds largest and most competitive awards festival, has ranked Special Auckland 4th globally in its category.
Step aside, social media influencers with massive followings and picture perfect content – now advertisers are collaborating with everyday Kiwis.
From behind the mic, to centre stage, it’s time to get your entries in for the 2023 New Zealand Podcast Awards.
It’s Te Wiki o te Reo Māori all year round for Four Square with the Rārangi Kai app, thanks to the collaborative mahi of RUN and FCB Aotearoa.
Clemenger Group NZ has released its gender pay gap to the public today and commited to voluntary public reporting of this data from now on.
Creatives have a large impact on ads, and Meta hopes that the introduction of these tools will help them make the best-performing ads.
Goodman Fielder and DDB Group Aotearoa have launched a new campaign, highlighting Meadow Fresh’s commitment to supporting young athletes.
GLOBOX has introduced five new screens in September, bringing its network total to 35, with four in Christchurch and one in Whangārei.
The Run72 event successfully raised almost $37,000 to fund counselling support thanks to a campaign via Strategy Creative.
GroupM NZ is introducing ‘Back to News’, a programme aimed at enabling brands to support journalism by reallocating media budgets.
Able is farewelling Communications & Engagement Manager Sophie Jones and welcomes Jean Teng in her place.
DDB has taken home gold for ‘iTest: Comparing Apples With Androids’ and bronze ‘If You Seek’ at the 2023 APAC Effie Awards.
Kantar’s August 2023 Ad Impact Awards goes to Samsung for “Galaxy Z Flip5″.
Special had a standout evening at the APAC Effie Awards, clinching three gold awards.