In the hero ad, we see Santa say farewell to the milk and cookie scoffing, as he draws a line in the non-existent snow and gets “Christmas Fit”.
Monthly Archives: November, 2021
We sit down with TVNZ’s Jodi O’Donnell for a discussion on what the proliferation of digital, OnDemand and local content means for advertisers.
Special PR’s Head of PR & Influence, Kelly Grindle, selects five of the most attention-grabbing campaigns that made a big difference this month.
DDB Aotearoa NZ has further strengthened its team with the appointment of Jack Murphy.
Go Media now has the largest digital out of home network in the country.
Partners Life has appointed Special Media as its first retained media agency with a remit covering media strategy, planning and buying.
MediaWorks partnered with Briscoes on Black Friday to launch its innovative day-parted and synced radio and out-of-home product, InSync.
Spark Foundry has announced a number of key appointments to its senior team today.
MBM has launched a new social initiative to support non-profit organisations with a virtual seminar series, “Charity Chats”.
The Luxe Division of L’Oréal New Zealand has appointed its stable of luxury brands to creative agency, FEDERATION.
Saatchi & Saatchi New Zealand has created a new campaign for Chorus.
Leading customer intelligence agency, Perceptive, has welcomed in four new hires across its research, software and data scientist teams.
MediaWorks has revealed the name of its new look talk brand – Today FM. The new radio station is set to launch in the first quarter of 2022.
TBWA\NZ, together with Long White, has brought a taste of the summer and 15 minutes of fun to those in MIQ.
The NZ Commercial Radio Industry released its S4 2021 radio audience data, providing the first insight into the impact of a long lockdown.
New data from two different sources shows the Kiwi love affair with local magazines continues.
After another challenging year for the PR industry in Aotearoa, the decision was made to take the fourth annual Pressies awards online.
Sonically charged, this best all round performing ad arrests our attention with a banging beat sung by a cute kid in the back of her mum’s car.
Global measurement company, Nielsen, has launched in Australia & New Zealand, STADIUM.
Sling & Stone has introduced a new global paid parental leave policy which offers equal benefit to all ‘Slingers’.
Nielsen announces an exciting new venture in collaboration with New Zealand’s Radio Broadcasters Association to fuse radio currency data.
The Spinoff Group has launched a brand new look for its flagship website.
Mitre 10’s Christmas 2021 ad is a real family affair, with ‘Stanta’ and his little helpers bringing a bit of humour to the festive season.
The Public Relations Institute of New Zealand launches a fresh new visual identity.
AUT has partnered with Discovery NZ to launch a new scholarship, open to third-year Bachelor of Communication Studies students.
Universal Homes turned to Quantum Jump to help create customer journeys and creative templates for a wide range of customer experiences.
Massey University’s new recruitment campaign breaks the sector’s advertising genre of skyward-looking students.
Invercargill-based Market South has evolved its brand into a new iteration to represent its future, taking on the name Naked Creative.
Special has announced its next office will be a little closer to home.
New World is focused on giving Kiwis the Christmas they deserve by taking the pressure out of the festive season.