Browsing: Dentsu Aegis
Digital agency Little Giant has picked up the accounts for house and commercial cleaning company Green Acres and household maintenance and building company Hire-a-Hubby.
Dentsu Aegis Network has announced the acquisition of digital shop Little Giant, which will become linked with digital marketing agency Isobar.
Dentsu Aegis-owned media companies are currently going through a good patch. Only a few weeks after the announcement that iProspect had won the Les Mills account, the agency network has now confirmed that Vizeum NZ has won the media account for Fletcher Building after a competitive pitch.
The Dentsu Aegis Network today announced that it had acquired a majority share in Barnes, Catmur and Friends (BC&F), an agency which has over the last two decades become one of the most prominent indies in the industry. PLUS: BC&F wins a bigger piece of the Jetstar business.
After many years working client-side with Coca-Cola, Brid Drohan-Stewart recently joined the Dentsu Aegis network. Here what she’s learned.
Finding the right agency partners is essential to all clients and it can be the difference between adding millions to your bottom line. But Sovereign’s Ben Rose believes most marketers employ a process that has become outdated, does not give the best result and costs both them and the parties involved significantly in time and money.