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Year in Review: Erik Hay, Weta Workshop
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Erik Hay, head of media and communications at Weta Workshop, has to say.
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Year in Review: Andrew Lewis, TRA
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Andrew Lewis, managing director of TRA, has to say.
News
Year in Review: James Butcher, Pandora
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what James Butcher, sales director at Pandora NZ, has to say.
News
Year in Review: Michael Fuyala, Bauer Media
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Michael Fuyala, head of digital at Bauer Media, has to say.
News
Year in Review: Alex Lawson, Carat
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Alex Lawson, general manager at Carat, has to say.
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Year in Review: Deborah Pead, Pead PR
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Deborah Pead, founder and chief executive officer of Pead PR, has to say.
News
Year in Review: Ben Goodale, JustOne
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Ben Goodale, managing director at JustOne has to say.
News
Year in Review: Bridget Lamont, Countdown
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Bridget Lamont, Head of Brand Marketing at Progressive Enterprises, has to say.
News
Year in Review: Paul Catmur, Barnes, Catmur & Friends Dentsu
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Paul Catmur, managing partner and executive creative director, Barnes, Catmur & Friends Dentsu, has to say.
News
Year in Review: Leon Wratt, MediaWorks
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Leon Wratt, MediaWorks group content director of music, has to say.
News
Year in Review: Steve Bayliss, Foodstuffs
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Steve Bayliss, group general manager of marketing at Foodstuffs, has to say.
News
Year in Review: Spencer Bailey, Facebook
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Spencer Bailey, head of Facebook New Zealand, has to say.
News
Year in Review: Simon Coley, Karma Cola
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Simon Coley, co-founder of Karma Cola has to say.
News
Year in Review: Shayne Currie, NZME
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Shayne Currie, managing editor at NZME, has to say.
News
Year in Review: Andrew Reinholds, OMD
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Andrew Reinholds, managing partner at OMD has to say.
News
Year in Review: Fiona McLeod, CreateMe
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Fiona McLeod, managing director at NZME’s CreateMe, has to say.
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Year in Review: Hilary Barry, TVNZ
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what TVNZ’s Hilary Barry has to say.
News
Brands offer up seasonal safety suggestions
As offices wind down and the summer sun takes full effect, a number of brands are giving timely warnings to drink responsibility and stay safe.
Opinion
Too late, your kids’ presents have already been unwrapped
In lieu of a Year in Review, Contagion managing director Dean Taylor looks at the young YouTube stars influencing toddlers’ Christmas wish lists.
News
Year in Review: Jordanna Murray, Microsoft New Zealand
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Jordanna Murray, Microsoft New Zealand’s Windows and Surface product marketing manager, has to say.
News
Year in Review: Fletch, Vaughan and Megan, ZM
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what ZM’s Fletch, Vaughan and Megan have to say.
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Year in Review: Lyndsey Francis, TVNZ
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Lyndsey Francis, general manager of content solutions, at TVNZ has to say.
News
The Last Post: the comfort of old shoes
After his first year as editor of StopPress and NZ Marketing, Damien Venuto reflects on the unexpected connections between old shoes, creativity and The Rocky Horror Picture Show.
Partner articles
Avoiding the ‘crap trap’: in a world of information overload, are marketers coming back to craft?
Post. Click. Share. Repeat. At a time when filling the digital pipes with ‘content’ – no matter the quality – seems to be the go-to strategy for many brands and publishers, Damien Venuto looks at whether there’s a reaction against too much information from enlightened marketers and agencies and more value being placed on the skills that are required to craft high-quality media.
Opinion
A dairy dilemma: Lewis Road Creamery takes aim at Fonterra’s ‘salt-of-the-earth’ positioning
Fonterra’s recent ad campaign has pushed hard on the “co-operative over corporate” image. But has Lewis Road Creamery’s open letter shattered those efforts?
News
The Social Club on where influencer marketing is heading next in New Zealand
As ad blockers hide more traditional forms of advertising and consumers disengage with brands preaching to them on social media, influential individuals are providing an important link to consumers. We talk to The Social Club co-founders Justin Clark and Georgia McGillivray on how they’re connecting brands with eyeballs in New Zealand and where the industry is heading in 2017.
News
FCB’s chief executive Brian van den Hurk announces his retirement
Brian van den Hurk does ‘a John Key’ and announces his he’s retiring from FCB New Zealand.
News
Stuck on ideas? Enter the 360 virtual reality shower
The One Show bring you brainstorming—without the bath.
News
Spark scales a mountain of delays, opens three more courts for The Boroughs
Over two years since first announcing the project, Spark is finally nearing the completion of The Boroughs, its project to bring five high-tech basketball courts to Aucklanders across the city.
News
Saatchi & Saatchi Design Worldwide shuts local office, staff moves on
After a decade of giving brands and products award winning looks, Saatchi & Saatchi Design Worldwide closed its doors at the end of October. We take a look at the closure and where the team are now.