News
Cannes Lions 2025 report names Motion Sickness top agency across the Pacific
Motion Sickness has been named the leading agency across Australia, Aotearoa and the Pacific in Cannes Lions’ 2025 Global Creativity Report.
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International
Around the World: Halloween overtakes April Fools’ in marketing weirdness
Antony Young’s Around the World column looks at global media news. This week, Halloween becomes marketing’s favourite excuse to get weird.
Movings & Shakings
M+C Saatchi Group promotes Emma Robbins to group chief creative officer
M+C Saatchi Group ANZ has promoted Emma Robbins to group chief creative officer, following the resignation of Steve Coll.
Accounts
NZ Blood appoints Remade as creative partner
NZ Blood has appointed independent agency Remade as its lead creative partner to promote plasma donation at a community level.
News
Winners of Lumo Pixel Awards announced
Lumo Pixel Awards announced their winners last night, celebrating the best in creativity and innovation across DOOH advertising.
News
Motion Sickness, Special and dentsu win big at Effies
Motion Sickness received the Grand Effie for its campaign, Make New Zealand the Best Place in the World to have Herpes.
News
Saatchi & Saatchi bids farewell to The Strand
Saatchi & Saatchi NZ is moving house, marking the end of the creative agency’s 30 years on The Strand in Auckland’s Parnell.
News
Sky launches 4K UHD sports coverage
Sky has launched 4K Ultra High Definition sports coverage for viewers on the new Sky Box and Pod, as well as Sky Sport Now.
Partner articles
Kargo launches Spotlight to redefine high-impact display advertising
Kargo has introduced Spotlight, a display format that delivers ads at the precise moment users are most attentive.
Movings & Shakings
TBWA\NZ boosts strategic and client service with four new hires
TBWA\NZ has appointed Haley Hetherington, Ellen Scholes, Harriette Hanson and Michael Lyons to lead strategy and business management.
Media
MediaWorks expands the Breeze with Breeze Classic
MediaWorks has announced Breeze Classic, a new extension of the Breeze dedicated to era-defining classics for listeners across Aotearoa.
News
ESPN owns the summer on Disney+ with live sports and live ads
Disney Advertising introduces dynamic ad insertion on ESPN live sports streamed via Disney+ to target Kiwi fans.
Media
Ensemble says haere rā after five years
Not long after celebrating its fifth birthday, independent style and fashion platform Ensemble is closing its doors.
News
Stuff’s digital sites see record month of audience growth
Stuff Group’s Masthead Publishing sites have reached one million unique viewers for the first time since launching two years ago.
News
NZ Marketing Association invites top UoA and AUT students to career bootcamp
The New Zealand Marketing Association is inviting top students from UoA and AUT to join its Top Talent Marketing School.
Movings & Shakings
Tonic promotes Georgia Coleman to managing director
Tonic Communications has named general manager Georgia Coleman as managing director to lead future growth and expansion.
Campaigns
The Media Lab breaks silence on gambling
The Media Lab has partnered with Health NZ and Asian Family Services to launch a campaign tackling gambling stigma in Asian communities.
Movings & Shakings
EightyOne appoints Sam Harris as head of technology and performance
EightyOne has appointed Sam Harris, formerly of Reason, to lead its next phase of growth in technology and performance.
Campaigns
Export, Special and dentsu take Kiwis off the beaten track with new campaign
Export, Special PR and dentsu Aotearoa have launched the Export Great Walk which offers Kiwis an epic summer trail experience on November 15.
Campaigns
Hyper and Liquorland bring the feels and deals back to TV
Liquorland and HYPER have launched a new brand TVC, reintroducing the retailer to Kiwi audiences after 16 years.
Media
The Sweetshop New Zealand and Australia welcomes Suzanne Kim
The Sweetshop has signed Korean-born Australian filmmaker Suzanne Kim for representation in Australia and New Zealand.
Movings & Shakings
NZME appoints Jo Hempstead as chief financial officer
NZME has appointed Jo Hempstead as chief financial officer, bringing over 20 years of financial leadership experience.
News
QMS NZ lights up Auckland with successful street furniture handover
Following a smooth transition, QMS NZ and MediaWorks are now officially live with the Auckland Transport street furniture concession.
Media
Sky extends digital advertising offer across Sky Go
Brands can now connect with Sky audiences wherever they choose to watch across connected TV, mobile, tablet and desktop.
News
The Spinoff dominates with record high audience engagement
The Spinoff dominates with a record 17.03 average engaged minutes per user in Q2, building on a strong Q1 average of 14.3 minutes.
Awards
Special celebrates busy and brilliant year with 26 B&T nominations
Special Group has been shortlisted 26 times at the 2025 B&T Awards, defending its Aotearoa NZ Agency of the Year title for the sixth time.
Media
NZME celebrates its journalists with new NZ Herald campaign
NZME has launched a new NZ Herald campaign that celebrates its journalists across the country: News You Can Trust.
Campaigns
Westpac NZ commits to building ‘Closer’ connections with businesses
Westpac New Zealand has launched a new communications platform with a campaign by Saatchi & Saatchi NZ, Spark Foundry NZ and Digitas NZ.
Campaigns
Phantom Billstickers activation declares Mac’s Maverick ‘cleared to land’
The out of home activation, delivered in partnership with Phantom Billstickers, sees cans of Mac’s Maverick “parachuting” into the street.
Media
2degrees sponsorship of Auckland FC women’s team a ‘no brainer’
The Auckland FC women’s team won’t take the field until 2027 but it was a no-brainer to get on board now, says 2degrees’ Anna Gorman.