Kentucky fried beanie

Creative agencies, take note. It appears beanies and a social media platform is all you need these days to get noticed. A frenzy of sorts erupted on Twitter last week as KFC posted a generous free giveaway of three branded red beanies.

You know the kind of beanie, the sort you get from the $5 bargain bin at The Warehouse, and that’s without a corporate logo on the front.

This post announcing the giveaway was shared 6,200 times.

KFC reportedly had tons of entries, with many people seemingly gutted that they missed out such a high fashion garment.

But, wait, it’s ok because KFC managed to pull together and, drum roll, produced two pairs of socks for a giveaway. Dang.

Whatever will they give away next? We all wait with bated breath.

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