Who it’s for: Pams by Barnes, Catmur & Friends
Why we like it: Quirky, cute and catchy, this rhyming foody animation tells the tale of Pams and manages to bring a dose of personality to a brand that many assumed was of the ‘house’ variety. Neither Tim Burton nor the team behind Wes Anderson’s Fantastic Mr Fox, were involved in its creation.
And John Kirwan’s new TVCs for the National Depression Initiative by DraftFCB get our vote this week too.
