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‘A proud moment’: Vast Billboards places its first site in Wellington
Vast Billboards' new site is just outside Wellington city centre
Independent out of home media company Vast Billboards has welcomed its first site in the Wellington region.
VAST’s 55th site overall and positioned just outside Wellington’s city centre, it offers brands an opportunity to reach high-volume daily traffic.
With a population of over 150,000 in the Hutt Valley alone, the site allows new audience reach and complements the brand’s footprint across Auckland, Christchurch, Hamilton and other key centres.
Gary Rosewarne, head of growth at Vast Billboards says: “Petone is more than a pin on the map – it’s a prime opportunity for advertisers to connect with real, moving audiences outside the usual noise. This launch strengthens our national presence and gives buyers a smarter, more consistent way to run campaigns at scale.”
Grant Moreton, managing director at Vast Billboards adds: “This site is a very proud moment for all of us at VAST, cementing us as a truly national network with consistent and high impact solutions across the whole of New Zealand. It’s exciting to complement our unique network of regional signs with these additions and we’re committed to continue growing our footprint to deliver value across the out-of-home ecosystem.”
