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Movings/Shakings: 2 July

A business hunter

Carat has appointed Jarrod Hunt to the newly created role of group business director in New Zealand. 

In his new role, Hunt will oversee client teams for key Carat clients, including ASB Bank, Sovereign and Mondelez and he will be part of the agency’s senior leadership team. 

“We are really thrilled to have secured someone of Jarrod’s calibre to lead some of our key clients”, says Robert Harvey, chief executive of Dentsu Aegis Network New Zealand. “The continued development of the Carat brand in New Zealand is attracting fantastic talent and the senior leadership of the agency continues to go from strength to strength. The clients Jarrod will lead are some of New Zealand’s most progressive marketers and I know Jarrod will add real value to their businesses.” 

Hunt, who joins Carat from OMD where he held a business director role and worked on clients such as Air New Zealand and Frucor Beverages, has also expressed enthusiasm about joining the team at Carat.

“During my 15 years in the industry I have held roles across a number of great agencies and worked with some brilliant clients,” he says. “Moving to Carat seemed to be the next logical step in advancing my career and I look forward to working with a team which has the reputation for innovation and progressive strategic thinking.” 

FCB turns its back on Australia

After over 20 years in Australia, FCB has decided close its doors in the country.

In a report made yesterday by Mumbrella, it was stipulated that since the early 2000s the organisation has lost major clients and struggled to keep key staff.    

According to the report, the agency’s globally aligned clients and remaining staff will be transferring to AJF partnership from 4 August.

This move comes as the final nail in the agency’s coffin following the 2012 closing of the Melbourne office, which came after the loss of the Honda account.

FCB first moved into the Australian market in 1993 with the acquisition of Magnus Nankervis & Curl and, according to Mumbrella, AJF will become the global FCB network’s Australian affiliate, a shift that will see five FCB staff members move across to the AJF Sydney team.

This will also see AJF acquire the Beirsdorf (Nivea, Nivea Men, Nivea Sun, Elastoplast), Lindt & Sprungli (Lindt, Lindor, Excellence), Mondelez International (Oreo) and Valspar (Wattle and Valspar) accounts.

Despite the difficulties for the agency across the Tasman, Brian van den Hurk, the managing director of FCB New Zealand, remains optimistic.

“FCB New Zealand is currently going from strength-to-strength and we see the affiliate partnership between FCB Sydney and AJF as a Trans-Tasman opportunity for further growth,” he says. “We have a wealth of respect for AJF and we look forward to a positive and mutually beneficial relationship.” 

Nine for one

A total of nine presenters, including former Nightline host Bill Ralston, will step in as a guest hosts of The Paul Henry Show, while the acid-tongued one bronzes his waxed chest on holiday for two weeks.  

The other presenters include Radio Live host Ali Mau, The Edge breakfast host Mike Puru and former Christchurch mayor Sir Bob Parker. 

“We’re taking this approach because we want to try something different with the show at every opportunity,” says The Paul Henry Show executive producer Fiona MacMillan. “It’s going to be a lot of fun to bring together a group of broadcasters and former broadcasters from very diverse backgrounds. Each of them will bring a different flavour to the show, and our “topical not typical” approach is well and truly preserved while Paul is away.”

Schedule of guest hosts: 

Monday 30 June – Rebecca Wright 
Tuesday 1 July – Ali Mau 
Wednesday 2 July – Bill Ralston 
Thursday 3 July – Genevieve Westcott 
Friday 4 July– Mike Puru 
Monday 7 July – Janet Wilson 
Tuesday 8 July – Bob Parker 
Wednesday 9 July– Mary Lambie 
Thursday 10 July – David Farrier 
Friday 11 July – Rebecca Wright

A moustache for radio

Mark Sainsbury has signed with RadioLive to host Sunday Mornings with Mark Sainsbury (6am-11am).

Sunday Mornings with Mark Sainsbury takes a look back at the major news events of the week, previews the week ahead and interviews a diverse range of engaging subjects. The 9am Soundtrack to Your Life feature takes an in-depth look at the lives and musical influences of well-known New Zealanders with Winston Peters in the hot seat this weekend. 

“There’s probably nothing I hate more than having to get up early on a Sunday morning,” says the impressively moustached host. “But even I think it’s worth it to catch the exciting mix of contributors to RadioLive, whether it’s dealing with financial infidelity or the music that shapes people’s lives. Given the lineup RadioLive already boasts, there is nowhere that’s a better fit for me than joining the accomplished and opinionated team that changes the way we listen to radio.”

Jana Rangooni, the general manager of talk brands at MediaWorks Radio, is pleased to have secured the the award-winning veteran broadcaster on a permanent basis.  

“I’m delighted to have secured him to join our incredibly talented line up of broadcasters,” she says. “Mark has been filling in on the Sunday morning slot since the departure of Wallace Chapman in March, and his personality and experience as a broadcaster are real assets to the station.” 

The chosen one

Adrenalin Publishing, which in June penned a deal with The New Zealand Institute of Management (NZIM) to take over the publication of Management magazine, has announced the appointment of Fiona Powell as the editor of the title.

Having previously served as the founder and inaugural editor of Her Business magazine for nine years and more recently as the editor of Human Resources magazine, Powell has extensive experience in publishing. 

This appointment comes after the recent announcement that Adrenalin’s NZBusiness and Management will be published in a new combined format commencing with the September issue.

Adrenalin’s other titles include DEMM Engineering and Manufacturing magazine, Electrical Technology, BeautyNZ magazine, Exporter, Motor Equipment News, NZ4WD and NZ Company Vehicle.

A new digital Dish

Dish magazine has recently appointed Alice Harbourne in the newly created role of digital editor.

After moving to Auckland from London to study in 2010, Harbourne says “she didn’t anticipate finding the city hard to navigate and empty of yummy food”. 

So, in an effort to remedy this situation, she started a blog that featured weekly interviews with Aucklanders, who’d take her to their favourite city cafes. Before long, she says that these meetings caused her to change her opinion and she quickly became a huge fan of the city, before returning to London. 

Then, when the opportunity arose to join Courteney Peters in helping to establish online culture guide Gather and Hunt in 2012, she packed her bags again and took the long-haul flight back to the Super City.

After over a year in her digital writing position at Gather and Hunt, Harbourne left the company to join the Dish team, and she aims to make the recently upgraded dish.co.nz site “the richest and most useful resource it can be”. 

“I’m thrilled to join a publication that has wide respect and relevancy in an increasingly digital industry, and can’t wait to learn from the combined experience of the team,” she says. “Not to mention eat as much as I can, so I can eventually claim ‘not being able to move – too full’ as grounds for citizenship here.” 

On screen

After almost five years as a retail owner operator, Scott MacDonnell has returned to the advertising world, joining Ngage as head of media sales, replacing Sonia Taylor who is heading off to London.

His last media sales role was a contract position as sales account manager with MSN. 

Prior to that roles spanning over 15 years included sales and marketing at TV3, marketing manager for TV One and sales and account management at Fairfax Press and Magazine division.

“I’m very much enjoying reconnecting with so many people in the industry, and looking forward to helping develop the huge potential offered by digital out of home media in the New Zealand marketplace.”

A flag in the capital
 
Product lab and creative agency MEA Mobile has purchased Wellington design firm Vertigo for an undisclosed sum.
 
Vertigo, which has a long track record in the Wellington region with government agency and commercial clients, will continue to operate as a full-service design company.
 
MEA Mobile’s director Rod Macfarlane says the purchase of Vertigo adds a strong Wellington presence to the group’s offices in Auckland, Hamilton and New Haven in the United States.

“Last year we acquired Hamilton creative agency, Verdict, and there are clear synergies between Verdict and Vertigo which will add to our creative capabilities for both traditional and new digital opportunities,” he said.
 
Macfarlane said MEA Mobile would continue to develop websites and mobile apps for both internal release and for clients.

“Our skills in digital strategy and app development will expand Vertigo’s product offer in fields which are growing rapidly,” he said. “We know clients of creative agencies want management of their brand image across all platforms – traditional and digital.”

Macfarlane said he believed that these acquisitions put the company in a good position from which to grow in the future.

“We make apps across all platforms and for all types of devices. We know that over 60 percent of all internet activity is now conducted on smartphones or tablets. There is no escaping the importance of the mobile for all types of communications.”

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