Exclusive insights, investigative reporting and detailed analysis on topics impacting the advertising industry in New Zealand.
Nigel Douglas says Kiwi marketers need to be more agile as they adapt to opening up in a time when digital realities are dominating.
In June of last year Kelly-Ann Maxwell took up the reins of CEO at Ogilvy. Several months in, KAM shares with us her impressions of 2021.
Nicky Greville on lessons learned from 2021 in business & marketing strategy, & what brands need to be doing better to engage customers of the future.
The team at PHD talk changing consumer behaviour, mapping media consumption and investment in talent.
Damon Stapleton, Chief Creative Officer at The Monkeys shares his impressions of the year that was, and why it was the right time for change.
Mark Cochrane on his first year as CEO at Saatchi & Saatchi, & the first phase of the agency’s ‘Specialise, Weaponize & Connect’ transformation.
This month Kelly talks Arsenal’s decision to go all white for a good cause, Wellington’s missing letter, and why Tucker Carlson is turned off by M&Ms.
Priya Patel shares insight into her move to NZ, where DDB is headed after a disruptive 2021, & what more needs to be done when it comes to diversity.
CEO of dentsu Aotearoa, Robert Harvey says that in 2022 a great re-evaluation by brands is required to remain relevant with changing consumer habits.
Having won the second annual, global Kantar Creative Effectiveness Award, Heineken’s ‘Cheers to all’ TVC also found favour with the NZ audience.
Carolyn Luey joined NZME’s executive team in August, tasked with delivering strategies that connect more Kiwis with the company’s diverse content.
Zac Stephenson MD of MediaCom NZ talks emerging trends within the advertising industry, and how marketing is adapting to the changing consumer.
The current ECD at Stanley St shares why 2021 was the right time to step into a new agency and role, and his learnings from creative storytelling.
Special PR’s Head of PR & Influence, Kelly Grindle, selects five of the most attention-grabbing campaigns that made a big difference this month.
Sonically charged, this best all round performing ad arrests our attention with a banging beat sung by a cute kid in the back of her mum’s car.
This month Special PR’s Head of PR & Influence Kelly Grindle selects 5 of the most attention-grabbing PR campaigns that have made a big difference.
The fifth episode chats with James Mok, Peter Vegas and Leisa Wall to get creatives’ take on the challenges of the changing communications landscape.
The September Colmar Brunton Ad Impact Award goes to Rangitikei Free Range Chicken for its best all round performance and new brand platform.
Shady Lowdown shares the latest gossip from around Adland, including rumoured high-profile appointments at The Monkeys and much more.
The fourth episode, The Network View, features CEOs Kevin Kenrick, TVNZ; Glen Kyne, Discovery ANZ; and Sophie Moloney, Sky.
The August Colmar Brunton Ad Impact Award goes to a brand with a long lineage…
This month on The Fame Game, Kelly Grindle takes us on a journey into the world of PR that’s somewhat thought-provoking and sure to rouse emotion.
Move over Cindy, you’ve dominated the news cycle long enough. Shady has some lockdown-worthy lowdown for you.
Introducing The Fame Game a new monthly column from StopPress that celebrates the best PR, influence, and activation work from New Zealand and abroad.