Metro magazine loses full-time staff amid financial restructure
After nearly 450 issues, Metro magazine faces a future without full-time staff or an editor, as it undergoes a major business shake-up.
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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
Circana launches Her View panel to spotlight women’s voices in media and FMCG
Her View offered a forum for women to share experiences, challenge stereotypes and spark new ideas for growth and leadership.
Around the World: The AI issue
This week, Antony Young goes all in on AI stories – because there’s no denying its pervasive effect across media and marketing.
The Spinoff and Woolworths doco series shares stories of Kiwi resilience
The Spinoff and Woolworths’ new series shares the stories of New Zealanders navigating personal and community challenges.
‘What we want is human’: Brand Summit 2025 wrap up
“What we want is human” – This sentiment flowed through Brand Summit 2025, with speakers sharing how in-person connection supports success.
IAB New Zealand helps advertisers be more sustainable with new whitepaper
IAB New Zealand’s new sustainability whitepaper is designed as a practical guide for adopting more sustainable digital advertising practices.
TRA report: Aussies and Kiwis want brands to put people first
Aussies and Kiwis aren’t anti-tech, they’re pro-human. Colleen Ryan of TRA says brands will succeed by blending innovation with empathy.
New Zealand International Convention Centre appoints Special PR ahead of 2026 launch
Special PR has been appointed as PR and events agency for the launch of the New Zealand International Convention Centre.
Michala Banas and Brett Tucker lead new eight-part crime series for TVNZ
Michala Banas and Brett Tucker reunite to lead an all-star cast in new eight-part crime seriesfor TVNZ 1 and TVNZ+.
knOOH launch the culmination of ‘a long journey’ – Mortal
Mortal has developed knOOH, NZ’s first unified audience measurement system that delivers consistent metrics across digital and static formats.
Crypto firm to sponsor One NZ Warriors
The deal is the first in a planned multimillion-dollar spend over the next two years to support the New Zealand sports sector.
Exploring the warped history of vinyl on vinyl: The Spinoff presses podcast to LP
With sales increasing almost 100-fold, vinyl is having its phoenix moment: rising from the ashes of its seeming demise in the early 2000s.
JOLT launches new EV charging and DOOH site in Ponsonby
Jolt has unveiled a premium, flagship EV charging and digital out of home site on Auckland’s most vibrant precincts.
Thompson Spencer named finalist for B&T Aotearoa New Zealand Agency of the Year
Thompson Spencer is shortlisted in the Aotearoa New Zealand Agency of the Year category for the 2025 B&T Awards.
SMG Studio bring Lego Party! to life
SMG Studio, the Lego Group and publisher Fictions have announced the release of Lego Party!, a new multiplayer game.
Spacefor hits 100 bookings as demand for IRL experiences grows
Brand experience platform Spacefor has reached its 100th booking, expanding its client base and activations across New Zealand.
The Spinoff cracks the code for young audiences
The Spinoff’s early success with its Now You Know podcast highlights a scalable model for engaging young audiences.
Outstanding Radio Creative Awards open for entries
The 2025 Outstanding Radio Creative Awards are now calling for entries, celebrating audio creativity across the country.
Around the World: US TV stations break Jimmy Kimmel boycott
Antony Young’s Around the World column looks at global media news. This week local US TV stations end their boycott of Jimmey Kimmel Live!
Lumo turns DOOH into emergency communication channel
Lumo’s Jack Plowright says the initiative builds on the belief that digital billboards can serve a public good as well as a commercial one.
Thompon Spencer finalists for IAB Creative Agency of the Year
Thompson Spencer are finalists for Creative Agency of the Year and Best Use of Social at the IAB New Zealand Digital Advertising awards.
Motion Sickness wins Shine Lawyers’ global account
Motion Sickness’ unconventional, non-advertising approach appealed to Shine and resonated with its vision for the future.
NZ Herald tackles taboo with video series The Elephant
NZ Herald has a launched a new video series called The Elephant that aims to tackle topics people feel uncomfortable discussing.
New ADMA and NZMA agreement brings Capability Compass to Aotearoa
Under the partnership, NZMA will promote and endorse ADMA’s skills assessment tool, the Capability Compass, across Aotearoa.
Jacinda Ardern flies the Whittaker’s flag on US TV
Former primer minister Jacinda Ardern has put Whittaker’s Chocolate in the global spotlight following an interview on US TV.
NZRenoTok rebrands as NZRealReveals – season two on YouTube, Instagram and TikTok
The social-first renovation series that captivated audiences nationwide is back for season two – with a new identity: NZRealReveals.
Launch of knOOH marks a new era for out of home in Aotearoa
knOOH, NZ’s first unified audience measurement system, replaces predecessor Calibre and represents a new era for the out of home sector.
Specsavers appoints Ogilvy PR as new agency partner
Specsavers has combined its earned communications activity across the Tasman, appointing Ogilvy PR as its new agency partner.
New Zealand unveils its first-ever list of 20 Best Workplaces
Great Place To Work, the global authority on workplace culture, has announced the 20 Best Workplaces in New Zealand for 2025.
Around the World: Why Do It? Nike switches it up for Gen Z
Antony Young’s Around the World column looks at global media news, including Nike’s changing brand statement.
MediaWorks splits business, OOH arm becomes QMS
MediaWorks is splitting off its out of home business. The OOH operation will transition to the QMS brand, effective October 1.
NZME announces 2025 Imprint competition judging panel
NZME’s Imprint returns for its third year, with a panel of industry leaders set to judge the 2025 competition.
Accor and Air New Zealand turn hotel stays into travel adventures
New Zealand hotel operator Accor has partnered with Air New Zealand, giving ALL members more ways to travel and enhance their experiences.
MediaWorks is off to the races with exciting new partnership
MediaWorks has partnered with Addington Raceway, Canterbury’s premier racing and entertainment destination.
Portfolio Night hits Auckland with Droga5 ANZ
Tickets are now on sale for The One Club for Creativity’s long-running Portfolio Night in Auckland, hosted by Droga5 ANZ.
From meme to menu: Wendy’s Baconator Frosty is here to stay (for a bit!)
Wendy’s is rolling out its full Baconator lineup this September, with the Cheesenator and Baconator Frosty returning for a limited time.