Deep Media expands into New Zealand
Deep Media, an Advanced Amazon Ads Partner, has officially launched in New Zealand with Anna Walker and Lisa Ison as joint country leads.
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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
Who took home the gongs at the 2025 IAB Awards?
Digital advertisers descended on Shed 10 on November 20 for the annual IAB New Zealand Digital Advertising Awards.
TBWA\NZ appointed to help power Haier’s partnership with the Australian Open
TBWA\NZ has been appointed by global appliance brand Haier to manage its Australian Open sponsorship across the Tasman.
New Zealand Podcast Awards 2025 winners announced
The New Zealand Podcast Awards 2025 honour standout local shows with record fan engagement and top wins across fiction, education and documentary.
Are Media New Zealand celebrates another quarter of audience growth
Are Media NZ posts strong Q3 2025 readership growth to 1.94m and expands digital reach past 1.5m through its partnership with People Inc.
Vistar Media launches new Vistar Academy Certification
Vistar Media has launched its newest Vistar Academy certification, Accelerate: Strategic Creative in Digital Out of Home.
Kiwibank announces new agency model made up of Kiwi indies
We want our agency model to be as ambitious, future-focused and uniquely New Zealand as we are, says Kiwibank’s Simon Hofmann.
Magazine Publishers Association welcomes Stuart Dick as new Chair
MPA appoints Stuart Dick as Chair, with Nick Burrowes continuing on the board as NZ’s magazine sector enters a period of renewed growth.
AUT’s ‘Nunchucks’ take top prize in 2025 Advertising Capstone Challenge
AUT’s ‘Nunchucks’ win the 2025 Advertising Capstone Challenge, showcasing top emerging creative talent tackling real-world brand briefs.
GoGetta targets Kiwi workers open to new opportunities
Recruitment marketer GoGetta helps Kiwi companies attract talent and boost employer brands by targeting passive candidates.
Acast’s Podcast Pulse 2025 proves unique audience connection drives commercial impact
Acast’s 2025 Podcast Pulse report reveals how podcast creators are redefining influence in today’s media landscape.
Dish magazine Christmas 2025 first week sales up 41%
First week sales of dish magazine’s Christmas 2025 issue are up 41% year on year, capping off a hugely successful 12 months for the title.
Publicis Groupe Aotearoa agencies come together under one roof
Publicis Groupe Aotearoa has relocated its Auckland-based agencies and business units into a new home at 34 Sale Street in Auckland Central.
Seven Sharp and Mindshare take Ikea on a ‘Swede As’ road trip
Ikea, the Swedish brand known for its flatpack furniture and meatballs, will open its first store in Aotearoa on December 4 at Sylvia Park.
Around the World: Watch out Netflix, micro dramas could threaten
Antony Young’s Around the World column looks at global media news. This week, micro dramas are rapidly gaining popularity worldwide.
Michelin Guide adds Aotearoa to the menu
Michelin Guide inspectors have already landed on New Zealand shores and are anonymously preparing their restaurant selection.
Viva set to reveal Auckland’s Top 50 restaurants for 2025
Viva is gearing up for its fifth annual Top 50 Restaurant Awards, celebrating Auckland’s best dining spots for 2025.
Run Aotearoa to lead campaign promoting sustainable tourism in the Pacific
Run Aotearoa will deliver a campaign aimed at reducing plastic waste and promoting sustainable tourism practices throughout the Pacific.
Thompson Spencer to lead Musashi’s Middle East market launch
Full-funnel agency Thompson Spencer has been appointed by sports performance and nutrition brand Musashi to lead its Middle East market entry.
DOOH on the move: Shout Media launches digital LED truck
Introducing Shout Roam, a high-impact mobile digital truck designed to take campaigns directly to audiences across Aotearoa.
Neon brings It prequel to life with spooky Halloween activation
Overnight, Neon’s takeover saw ominous and 100% biodegradable balloons appear across Auckland, Wellington and Christchurch.
Piha promo shoot turns into real-life rescue for Surf Life Saving New Zealand
A promotional shoot for DHL Express NZ and Surf Life Saving New Zealand became a live demonstration when five swimmers got caught in a rip.
Cartology New Zealand announces 2025 retail media award winners
Cartology New Zealand’s Samantha Osborne says what set the winners apart was the depth of insight and their commitment to deep partnering.
NZME unveils updated iHeartRadio app
New Zealand Media and Entertainment has released its next-generation iHeartRadio app, redesigned with mobile features.
DDB reportedly set to close
The iconic agency is set to be shut down as part of the worldwide Omnicom/IPG merger, according to international reports.
Thompson Spencer shortlisted for the Campaign Agency of the Year Awards and The Pressies
Thompson Spencer celebrates four new shortlist nods from the Campaign Agency of the Year Awards and The Pressies.
Sky has exclusive rights to Olympics until Brisbane 2032
Sky has announced its exclusive Olympic broadcast rights, offering comprehensive coverage across its platforms.
Cannes Lions 2025 report names Motion Sickness top agency across the Pacific
Motion Sickness has been named the leading agency across Australia, Aotearoa and the Pacific in Cannes Lions’ 2025 Global Creativity Report.
Around the World: Halloween overtakes April Fools’ in marketing weirdness
Antony Young’s Around the World column looks at global media news. This week, Halloween becomes marketing’s favourite excuse to get weird.
NZ Blood appoints Remade as creative partner
NZ Blood has appointed independent agency Remade as its lead creative partner to promote plasma donation at a community level.
Winners of Lumo Pixel Awards announced
Lumo Pixel Awards announced their winners last night, celebrating the best in creativity and innovation across DOOH advertising.
Motion Sickness, Special and dentsu win big at Effies
Motion Sickness received the Grand Effie for its campaign, Make New Zealand the Best Place in the World to have Herpes.
Saatchi & Saatchi bids farewell to The Strand
Saatchi & Saatchi NZ is moving house, marking the end of the creative agency’s 30 years on The Strand in Auckland’s Parnell.
Sky launches 4K UHD sports coverage
Sky has launched 4K Ultra High Definition sports coverage for viewers on the new Sky Box and Pod, as well as Sky Sport Now.
MediaWorks expands the Breeze with Breeze Classic
MediaWorks has announced Breeze Classic, a new extension of the Breeze dedicated to era-defining classics for listeners across Aotearoa.
ESPN owns the summer on Disney+ with live sports and live ads
Disney Advertising introduces dynamic ad insertion on ESPN live sports streamed via Disney+ to target Kiwi fans.