Radio Hauraki hosts ready to rock
Radio Hauraki has launched a new brand campaign marking return of the networks’ annual ‘Rocktober’ – a month celebrating iconic rock artists.
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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
AA Insurance and DDB Group help kids dream big
DDB Group has teamed up with AA Insurance, in partnership with children’s charity Variety, to help Kiwi kids dream big in their dream beds.
Omnicom Media Group gets top spot in RECMA results
Omnicom Media Group (OMG) has taken out the top spot as New Zealand’s number one media agency network according to RECMA’s Overall Activity report.
Daylight and The Spinoff win Battle of the Ad Bands
In a brilliant display of glitter, eyeliner, and money guns, nine agency bands took to the stage for the 13th annual Battle of the Ad Bands.
Motion Sickness team expands by five including new Kaitaunaki Māori role
Five new members have joined the Motion Sickness team, including one in a brand new role, increasing the agency’s capacity and client offering.
The Warehouse Group unites media offerings with MarketMedia
Warehouse Group’s new unified retail media network MarketMedia will give suppliers & advertisers direct access to millions of potential customers.
Special brings back the dead for Partners Life
Special NZ has joined forces with Partners Life, in collaboration with The Brokenwood Mysteries, to challenge Kiwis’ perceptions of life insurance.
Special NZ tops global ranking at Effies
Special New Zealand has been named the ‘most effective independent agency in the world’ by Effies Global rankings – a first for Aotearoa.
Vodafone to become One New Zealand
Vodafone New Zealand has announced it will be rebranding to become One New Zealand in early 2023, following a change in ownership in 2019.
Frula Beauty teams up with bare.pr
Erna Basson’s beauty brand Frula Beauty has appointed bare.pr as its PR agency for its launch into New Zealand and Australia.
Kathmandu launches ‘Summer Never Sleeps’
With longer days and warmer weather on the horizon, outdoor brand Kathmandu has launched a new campaign via Special called ‘Summer Never Sleeps’.
Breaking the ice (cream) with Bastion Shine
In a move to highlight the importance of mental health, Bastion Shine has teamed up with Tip Top for Mental Health Awareness Week (Sept 26 to Oct 2).
TAB NZ and Yarn dig up the past on the Bledisloe Cup
TAB approached indie agency Yarn to generate talkability around the Bledisloe Cup & to continue to help its brand show up differently in the public.
GfK Radio Audience Data from S3 shows competition for listeners remains tight
The New Zealand Commercial Radio Industry released the S3 2022 GfK Radio Audience Data into the market yesterday.
Clemenger Group forms public affairs and communications consultancy
Clemenger Group NZ has announced the merger of its two New Zealand-based specialist consulting firms GRC Partners and Porter Novelli.
TSB Bank appoints DDB Aotearoa
Following the completion of a competitive pitch process, DDB Aotearoa has this month been awarded the business of TSB.
Kantar Public youth and porn research wins gold in top global award
Kantar Public New Zealand’s research into youth and porn has won gold at the 2022 global ESOMAR research effectiveness awards.
Bettle & Associates and D3 sign new partnership deal
Bettle & Associates and D3 have inked a partnership deal that will see the two combine forces to take on performance media in the Waikato region.
Dosh and The Edge moved in together and achieved incredible results
It’s not every day a FinTech brand and a radio station move in together, but that is exactly what Dosh and The Edge did, and with incredible results.
2022 Aotearoa Effie Awards announce executive judges
This year’s executive judges bring together some of the greatest marketers from across the country and an international marketer from Australia.
Eight commits to more diversity
Eight owners Katie Millington and Lib Kelly have unveiled a new commitment to diversity in the industry through their own work.
Brother New Zealand launches ‘honest’ brand platform via Wave Agency
Brother New Zealand launched its first Aotearoa-facing brand platform this week via Wave Agency.
Public Trust appoints Mango Communications
Public Trust has appointed Mango Aotearoa as its PR agency following a competitive pitch.
Kids call the shots in Jono & Ben’s new brand campaign
Aptly titled “Kids Call the Shots”, the campaign launched last month with a 30-second TVC placed across TVNZ, cinema, digital and social media.
Good magazine announces winners in its Best of Natural Awards 2022
The results are in for the 2022 Best of Natural Awards, Aotearoa’s largest awards in natural health, beauty and eco-living.
HYPER partners with Liquorland to launch New Zealand’s first specialist liquor retail media network
Retail media solutions company HYPER has been appointed Liquorland’s exclusive retail media network partner.
G.J. Gardner Homes makes new appointment with indie agency, Calibre + Candor
G.J. Gardner Homes has joined with Auckland & Christchurch-based Calibre + Candor to drive its business forward in a highly-competitive environment.
Meridian Energy launches new EV charging network in latest campaign via The Monkeys
Created by The Monkeys Aotearoa, the new campaign is the next featuring Nature as she continues her mission and offers a helping hand to EV owners.
Special New Zealand wins top Asia Pacific title at AME Awards
Special New Zealand has been awarded the prestigious Platinum Award by AMEs for its highly acclaimed “David’s Unusables” campaign.
RUN and FCB Aotearoa partner up
RUN, the Māori owned creative agency specialising in cultural advertising and design, and FCB Aotearoa, have formalised a long term partnership.
Judges announced for The Pixel Awards
Following the launch of 2022 Pixel Awards, LUMO has announced its judging panel for the event, featuring well-known creatives from New Zealand.
Comms Council elects new executive board members
Following the Comms Council’s Annual General Meeting hosted on 15 September, four new Executive Board members have been elected.
Augusto and SAFE stand against animal abuse
A nationwide campaign from Augusto and SAFE For Animals is asking people to call out animal abuse within the farming industry.
Method ready to ride digital wave with new website
With Covid-19 reshaping the way we engage with the world, creative technology studio Method work is braced for a new wave of digital experiences.
2022 TVNZ-NZ Marketing Awards shines spotlight on industry successes
TVNZ-NZ Marketing Awards, NZ Marketing magazine and NZ Marketing Association, are delighted to announce the winners for 2022.
Trailer unveiled for Dame Valerie Adams doco
The trailer for Dame Valerie Adams: MORE THAN GOLD has been released by Transmission Films, Eight Productions and in association with the NZ Film Commission