Why a podcast company working with big US names likes to hire Kiwis
Supermix works with big names in tech media, mostly based in America. But co-founder Xavier English thinks Kiwis are best for delivering this work.
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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
By a marketer, for marketers: New podcast shares industry insights
Marketing and social media expert Zania Guy is delivering insights and opinions to the industry with her new podcast, Marketing Masters.
Nando’s Chicken Shop Sessions celebrates local talent
Popular chicken brand Nando’s wants to showcase local emerging and established artists by bringing its Chicken Shop Sessions to Aotearoa.
80s star John McEnroe returns in Pepperstone and Saatchi & Saatchi NZ’s tennis themed campaign
Global online trading provider Pepperstone, and Saatchi & Saatchi New Zealand have brought together a trio of top tennis players in a follow-up campaign.
FizzyPop and Napier Art Deco Trust welcome back Winter Art Festival in style
Over the weekend, the Napier Art Deco Trust and digital marketing agency FizzyPop celebrated the 2024 Winter Art Deco Festival.
Vistar Media analysis reveals June’s important role in annual budgets
Vistar Media’s latest trends analysis for 2024 has shown that June played an important role in shaping annual advertising strategies in Aotearoa.
Celebrating delightful moments: bikkie brand Griffin’s turns 160
This year marks a major birthday for Griffin’s and the beloved biscuit brand wants all of Aotearoa to join in its celebration.
Mitre 10 celebrates 50 years with new Ad on Pause
Mitre 10 New Zealand and FCB Media has created a YouTube Ad on Pause in honour of the hardware store’s 50th birthday campaign last month.
Bringing space to earth: Lego ANZ’s out-of-this-world campaign
When mysterious crop circles appear in a field, you probably wouldn’t expect toy company Lego to be responsible – but their new idea brought space to earth.
Lumo named as OOH partner for Paralympics NZ
As momentum builds for the 2024 Paralympics in Paris, Lumo’s new partnership supports and celebrates Kiwi Paralympians on billboards across the country.
TVNZ+ reports record streaming month
High viewership of sports, reality TV, our local soap opera and daily news have resulted in TVNZ+ reporting its biggest streaming month ever.
Beacons success for PHD shows it has “the recipe right”
It was an unexpected but special moment when PHD was named Media Agency of the Year at this year’s beacons awards, says CEO Nikki Grafton.
Industry call to help Sarah ‘Hodgey’ Hodgetts battle stage 4 cancer
If you’ve worked in the New Zealand ad industry over the last 25 years, you’ve likely met Sarah Hodgetts or Hodgey, as she’s lovingly referred to.
Movings and Shakings: New staff at Motion Sickness, pead, dentsu; Hyper acquired by CEO
Motion Sickness hires two new directors; pead welcomes new staff; dentsu has a new GM in data and analytics; and Hyper acquired by CEO in family buyout.
Bringing news to the people: Lumo and NZME partner up
A new partnership between Lumo and NZME will see the headlines of the New Zealand Herald’s top stories appear on digital billboards across the country.
Stuff’s new AI tool feels ‘as transformative as email’
Stuff Group is trialling a customised AI tool so its journalists can cover more local democracy news, the media company says.
‘Meaty tricks get meaty treats’ in new Jack Links campaign
Jack Links’ Official Meat Tour has begun, a campaign featuring pro snowboarder Zephyr Lovelock giving away snacks to those who rise to the challenge.
By Richie, for Ritchies: A ‘Special’ makeover for bus
Prior to the All Blacks’ first game against England, a Ritchie’s bus received a special makeover, thanks to Richie Mo’unga, Export Ultra, and The ACC.
Waitoa and Quantum Jump’s fresh take on dinner
Designed to solve the mid-week meal dilemma, Waitoa Free Range Chicken’s new Flavour Kits have hit supermarkets, with a creative campaign by Quantum Jump.
Royal Wolf appoints global agency I.M.A
Australasian shipping container company Royal Wolf has partnered with global influencer marketing consultancy I.M.A to lead its strategy and creative work.
Sector collaboration the key to success – Media Spotlight
Zahra Shahtahmasebi continues her wrap up of Comms Council event, Media Spotlight, where panelists and speakers showed collaboration is key.
AMP ad challenges Kiwis to think about retirement
Kiwis are being challenged to confront uncomfortable truths about retirement so they can be better prepared in AMP’s latest advertising campaign.
Dulux Paints appoints Pitchblack and MBM
Dulux Paints New Zealand has appointed brand strategy and creative agency Pitchblack and media agency MBM to oversee its full portfolio.
Auckland Stadiums celebrates deals with Go Media and Auckland FC
Go Media has extended its agreement with Auckland Stadiums to continue as the commercial naming rights partner of Mt Smart Stadium until 2028.
Market Media brings programmatic delivery to clients
Retail media network Market Media has brought programmatic delivery to its instore advertising screens across The Warehouse and Noel Leeming stores.
‘The worst thing to do is nothing’: Shining a spotlight on the media industry in Aotearoa
In the dimly lit Aotea Centre, theatrical fog swirling about, it was hard not to be inspired as media leaders shared their wisdom and champion the industry.
Movings and Shakings: New hires for Undertow Media, Reefton Distilling; Strong ratings for TV news
New hires at Undertown Media, Reefton Distillery and Val Morgan; Ratings from Newshub’s last week on TV; A refreshed format for Shortland Street.
oOh!Media and OMD bring Pepsi’s new brand identity to life
oOh!Media New Zealand and OMD New Zealand have teamed up to bring Pepsi’s new brand identity to the Kiwi market with a bang.
New strategic identity to take Lumo into the future
Nearly eight years since switching on its network, Kiwi digital out-of-home company Lumo has unveiled a new strategic identity to take it into the future.
Go Red for Red Nose Day this July
Communications agency Bastion Shine is encouraging Kiwis to create and undertake embarrassing challenges to support Cure Kids this Red Nose Day.
GWM backs the One NZ Warriors with new campaign
Car company GWM has launched its official partnership with the One New Zealand Warriors NRL team with an OOH campaign created by The Hallway.
Iconic TV show returns as a podcast
SportsCafe, a TV show of the 1990’s and early 2000’s, has returned by jumping on the podcast bandwagon and will be hosted by three original crew members.
A toast to dish: 20 years of food, friendship and flair
dish magazine turns 20 and Editor and CEO Sarah Tuck sits down with StopPress to chat through this major milestone and the celebrations that are in store.
Young journalists to have their say on NZ’s media landscape
Industry leaders are inviting their younger colleagues to share thoughts on the future of the media landscape, one full of turmoil since the start of 2024.
Stuff releases ThreeNews ratings after first bulletins
It’s the third day of Stuff’s ThreeNews daily bulletins and the media company is pleased with ratings from the opening weekend.
Entries open for IAB New Zealand’s Digital Advertising Awards
Call for entries to the Interactive Advertising Bureau New Zealand’s Digital Advertising Awards 2024 have opened with five new categories.