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New work from Google celebrates community spirit
Google Australia and Colenso BBDO have launched a campaign to celebrate the resurgence of community spirit in the wake of COVID-19.
Browsing: International
Campaigns
Kathmandu relaunches brand for first time in 30 years
In partnership with Special Group Australia, Kathmandu has relaunched its brand for the first time in 30 years, sharing a new brand platform which builds on the company’s heritage of improving people’s lives by getting out in nature.
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Special Group Australia banks ANZ account
Special Group Australia as beaten out CHE Proximity, Hero and current account holders TBWA\Melbourne to win the pitch for the high-profile ANZ account.
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WPP AUNZ announce global takeover
In a statement coming out of Australia this morning, WPP AUNZ has indicated shareholders voted in favour of a global takeover of its local operations. According…
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Aussie’s OOH industry reports drop in 2020 revenue
Australia’s out of home (OOH) industry saw a total decrease of 39.4 percent on net media revenue in 2020, down to A$566.5 million from A$935.5 million…
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Facebook signs partnerships with three of Australia’s independent publishers
Today Facebook announced that letters of intent have been signed with Australian independent news organisations Private Media, Schwartz Media and Solstice Media. In a statement issued by…
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Marketers share concerns, solutions for post-Cookie world in new study
Findings of an in-depth survey on ‘Beyond the Cookie: The Future of Advertising for Marketers & Publishers’ have been published by data enrichment solutions provider Lotame. The report…
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Vevo launches new AI tool for emotion-based ad targeting
Music video network Vevo has launched a new AI-powered product that identifies and groups Vevo music videos by mood for more effective ad targeting. Vevo’s Moods…
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Qualtrics welcomes new country manager
Experience management company Qualtrics has announced the appointment of Jason Laufer as Country Manager for Australia and New Zealand (ANZ). Laufer will lead the company’s operations…
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Verizon Media Academy returns for 2021
Verizon Media has opened nominations to its industry-leading talent programme, Verizon Media Academy. The expanded programme returns for its third year, providing the next generation of…
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Asia Pacific Effie Awards names two new Heads of Jury
Effie Asia Pacific has announced Alex Lubar, President of McCann Worldgroup Asia Pacific and Erica Kerner, SVP, Head of Marketing Strategy & Partnerships, Commercial at ONE…
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Epson and comedy legend team up for new campaign
Epson has partnered with comedy legend Jimeoin to launch a nationwide campaign for its EcoTank range of cartridge-free printers. The new campaign incorporates multiple channels including…
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Bauer shuts down eight Australian titles
Following the closure of Bauer New Zealand and Covid-19, Bauer Media has had to make even more cuts, this time officially announcing the finial closure of…
International
Run agency shows Niue Tourism misses you too
As covid-19 has caused significant damage to the tourism world, Run agency and Niue Tourism have launched an integrated marketing campaign to let travellers know the…
News
Cadbury and Ogilvy encourage kindness with emotive Easter campaign
In light of Easter fast approaching, Cadbury and Ogilvy Melbourne have released a heart-warming campaign across New Zealand and Australia which focuses on small acts of…
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Covid creative: United Nations call on the world’s creatives to spread the word
As coronavirus makes its way around the globe, the United Nations is gathering creatives from areas not yet invaded by the disease to spread the word…
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IKEA reminds us we love our homes
Ikea has launched a new TVC #stayhome to serve as a reminder that before we wore forced to, we loved spending time in our homes. Created…
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Nokia makes a comeback with new James Bond marketing campaign
HMD Global, the home of Nokia phones, has announced it is the official phone partner for the 25th James Bond film, No Time To Die. The…
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Two minutes in Tokyo with Carl van Wijk
Carl van Wijk, creative director and content producer in Japan, takes us through the advertising scene of Tokyo compared to his home of New Zealand, as…
News
International view: 22 November
Dentsu Aegis Network’s With Collective and Isobar Australia have merged and global News Corp goes under fire for Climate Change denying. Merging Recently announced Dentsu Aegis…