Good news for petrolheads—Auto Salon magazine will launch in New Zealand in October. Privately owned Adrenalin Publishing has licensed the rights from across the ditch to produce the Kiwi version, combining Aussie, international and local content.
Adrenalin has somewhat hogged the motoring sector—its stable of seven includes NZ4WD …
New Zealand’s estimated 20,000 iPhone owners can now access the Yellow business directory. The Yellow iPhone app is free to download from the App Store. It uses the iPhone’s GPS and Google Maps to locate businesses and give you walking or driving directions on how to get …
Following Adshel’s raining bus shelter to promote KidsCan Trust over telethon weekend, the company has put art on the streets of Christchurch. The Bus.Stop. project features colourful works by Korean artist Sukjoon Jang in several bus shelters. Jang’s work likes light and Adshel’s advertising light boxes …
This Saturday is also a holy day for the School of Theology and Bible Society New Zealand. The organisers are holding a seminar to explore the impact of the internet on Christian communication, marketing and spiritual networking.
A panel of local theologians and Heidi Campbell from Texas A&M University …
Despite admitting it was “a bit unfortunate”, NZ Life and Leisure editor Kate Coughlan stands by the “impeccable” reputation of Fairfax pictures editor, Sybille Hetet.
“We went through the right channels and presumed this was cleared. We have strict processes for use of photos.”
L&L was pilloried by ACP …
Art by Flox Art by ComponentTiger Beer is putting the mobile into marketing to stand out on the streets of Auckland. The backs of ten inner-city buses have been emblazoned with spray-painted stencils by five talented and impossibly cool artists from Cut Collective.
The arty approach is in line …
Marketplace Media, who scooped up three mags—NZ Hardware Journal, Wares NZ and NZ Outdoor Power Equipment—from the 3Media fallout, has appointed Steve Bohling as group editor.
Steve has more than 25 years’ experience in the publishing biz, from editing consumer electronics, hi-fi and car stereo mags in the …
Paul Gummer
Winner of Photographer of the Year at the 2009 EPSON/NZIPP Iris Professional Photography Awards is Paul Gummer, last year’s Creative Photographer winner. Gummer, who also won the landscape category, is a lecturer at the Universal College of Learning (UCOL).
UCOL, with campuses in Palmerston North, Wanganui …
That’s according to the 2009 NZ Internet Awards. At the award ceremony in Wellington last month, Best Business Application went to Xero for its online accounting system, Best Education Product or Service Award was won by digital content directory Digital NZ and the Societal Impact Award went to the …
Real Groove magazine has a new brand manager, musician Paul Lightfoot, once guitarist for The Mockers in the 80s and last seen doing covers of The Church at Auckland’s PR Bar.
Lightfoot’s past ad manager roles have been with Management mag, Metro and at Prime TV. He’s …
Did anyone listen to Karl Steven’s debut on Kiwi FM on Sunday? The Supergroove frontman hosts The Kiwi House from 5–6pm, with replays on Thursdays at 3pm. He interviews well known Kiwis and they play their favourite tunes. Steven’s first guest was Dave Gibson from ElemenoP, and …
Special has won the Orcon account following a three-way pitch.
It’s a case of underdogs of the word unite. Orcon is the fourth largest telecommunications provider in the country and was first to unbundle broadband for Kiwis. Special is a lean creative agency that doesn’t have a receptionist …
Trends Publishing International has teamed up with like-minded US design company Dwell to cross-market their resources—a significant boost for both companies in both markets.
In 25 years Trends has grown from a local series of kitchen and bathroom magazines to one of the largest independent media companies in New …
The Australian Government has earmarked AU$20m to relaunch Australia’s brand image. A public tender is open for the next two weeks for creative agencies to wow Rudd and his cronies. The brief is to sell Australia to the world and encourage investment and education opportunities there. The campaign …
Simon PoundHadleigh Averill
How is creative consultant agency The Pond gonna surf the social media wave? By launching a specialised social networking creative team for companies wishing to get profile in those hard-to-reach digital places.
Enter Simon Pound and Hadleigh Averill. Pound is a writer, director and self-confessed troublemaker …
Insight Creative design consultancy has a new creative director, Brogen Averill. A flick through Averill’s website, thingwebsite.com, shows a classy array of eye candy.
While working in Europe and the UK, his clients included Citroen, Panasonic, Heinekin and the European Football Cup. Upon his return to NZ in …
All of NZ’s top marketers in one ballroom. Dressed up to the nines, supping champagne, feeling confident. Who will be the supreme winner? Who will cry in the corner? Who will tell tipsy tales?
Get your tickets now to the TVNZ/NZ Marketing Awards, Friday 30 October, Crowne Plaza …
Want to be an über-planner? Better enrol in the Strategic Planning workshop at CAANZ/AUT Communications School from 23 to 25 September. James Hurman, helluva nice guy and planning director at Colenso BBDO will present the workshop, designed to amplify the strategic thinking abilities of advertising and marketing professionals.
Participants …
Is a one-day professional development workshop being held at the University of Auckland on Friday 16 October. Learn how to avoid greenwash and communicate effectively with ethical consumers. Tutor Kath Dewar has 18 years’ experience creating social and environmental marketing initiatives in the UK and New Zealand. You can read …
After 20 years of black labels, Esk Valley wines are going whiter and brighter to be more eye-catching on the shelves.
Old Esk Valley (left) and New Esk Valley
The Hawkes Bay winery is known for its traditionally made boutique wines, but the relaunch gives the label a contemporary appeal …
Not just for lawyers, ad and marketing managers and business development directors should know the guts of the Fair Trading Act. LexisNexis Professional Development hosts a comprehensive workshop on advertising and marketing law on Friday 16 October at Auckland’s Heritage Hotel.
Topics include anti-spam legislation, comparative advertising, intellectual property …
So we’re blowing our own trumpet—why not? HB Media’s acquisition of NZ Marketing heralds a boost of confidence for NZ’s media industries. The magazine’s revamp includes a fresh design, gruntier content and DLB, the official publication of the Marketing Association of New Zealand. Topics have …
Film New Zealand now takes care of its own marketing and promotions. Previously it was the job of New Zealand Trade and Enterprise’s Investment New Zealand.
Minister of Economic Development, Gerry Brownlee, says “the new direction Film New Zealand has decided to take allows it to work with the …
Is TV3 planning a new political commentary show to rival TVNZ’s Q+A on Sunday mornings?
Is Stephen Parker, former TV3 reporter and current press secretary for Minister of Energy and Economic Development Gerry Brownlee, going to host it?
Do you think the show can deliver non-partisan views and …
Seven Media Group’s 2009 annual report reveals profit dropped to AU$12m from AU$142m last year, a fall of 91.2 per cent. This is due to its writedowns—reducing the book value of its media assets because they were overvalued compared to the market value. A company …
The Association of New Zealand Advertisers (ANZA) Prominent Speakers Forum is being held on Tuesday 15 September at the Rendezvous Hotel in Auckland. The ‘Welcome to the Future – Unleash a Legacy’ theme aims to pinpoint the future direction of brand marketing communication and “challenge marketers as they plan for the …
Get the most out the email medium. Know the laws. Craft a killer campaign. The NZMA seminar offers all this and more. The event is happening all day Monday 7 and Tuesday 8 September at the Crowne Plaza in Auckland.
Marketing Association members, $1,295 + GST and for non-members it …
Back by consumer demand: following Cadbury’s announcement to revert to their original Cadbury Dairy Milk recipe that contains only cocoa butter and no palm oil, the company is now planning to achieve Fairtrade certification by Easter 2010.
This move will more than triple the amount of Fairtrade product sold …
Reputed to be New Zealand’s largest online advertising network, Adhub has just scored a prestigious client, BBC.com. Adhub aims to give the UK broadcasting giant a noteworthy presence among its network of more than 20 New Zealand sites, targeting the most appropriate demographics.
Managing Director of AdHub, Josh …