Summer lovin'

  • TVC
  • November 2, 2010
  • Ben Fahy

Youtube Video

Who's it for: Tip Top by Colenso BBDO and The Sweet Shop

Why we like it: Put this in the 'if it ain't broke, don't fix it' category. It may be filled with an array of summery Kiwi clichés, but clichés tend to become clichés because they're so popular. Also, who cares if it's been done before, because this beautiful docu-TVC really made me want an ice cream (or, more accurately, a road trip). A prime example of the emotional story-telling power that TV still has.

There were a few other good'uns deserving of a mention this week, including the big New World musical by .99, the new Barnes, Catmur & Friends spot for Pams and Mojo's new Speight's ad.

Youtube Video

Youtube Video

Youtube Video

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

Next page
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit