Fed up with clunky proofing and approvals processes, two Kiwi software experts worked out a way to do it better. And they’ll be talking about it at AJ Park’s complimentary Innovation Plus seminar on 4 August at 4pm.
DDB chief creative officer Damon Stapleton on how being a good creative means pushing beyond the expected and how the best ideas can never be a commodity pushed out on a conveyor belt.
Pass The Idea, a cloud-based service that ‘helps everybody have more, better ideas’, has worked with local companies like DB, Frucor, Ara Wines and NZ Lotteries. It’s also got a few more big projects on the go, and, after receiving a grant from the Callaghan Innovation Fund, the two founders are planning on taking the upgraded platform to the world.
Sam Neill is the new face of Kiwibank’s ‘Kiwi Thinking’ campaign. And part of the campaign implores Kiwis to submit their best ideas. Well, at StopPress we like ideas too. So we want you to submit your best ideas to us.
I’m consistently surprised by how often we use language in ways that undermine our efforts as an industry. It surprises me because communication should be the one thing we nail – clear, precise language that explains exactly what we mean – but actually we’re often pretty bad at it.