articles tagged 'cancer'

When ‘Mr Sun’ isn’t fun

  • PopPress
  • June 21, 2016
  • StopPress Team
When ‘Mr Sun’ isn’t fun

Mollie’s Fund, an organisation providing awareness for melanoma has launched a sobering ad, urging parents to put sunscreen on their kids.

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Young & Shand and LBC give Kiwis added incentive to vanquish bad hair days

  • Campaign
  • March 10, 2016
  • Erin McKenzie
Young & Shand and LBC give Kiwis added incentive to vanquish bad hair days

Young & Shand has injected some humour into the battle against cancer, hoping that people will shave to cure cancer and bad hair.

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Gone with the wind

  • PopPress
  • October 14, 2014
  • StopPress Team
Gone with the wind

A while back Swedish hair brand Apolosophy got plenty of attention for its creative use of subway advertising. And a Swedish cancer charity has added a little more emotion to that idea.

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Brother Design shows the real faces of cancer in print campaign for LGFB

  • Advertising
  • June 13, 2014
  • StopPress Team
Brother Design shows the real faces of cancer in print campaign for LGFB

Brother Design is lending its award-winning design skills to a good cause in a new campaign for not-for-profit organisation Look Good Feel Better (LGFB) by launching a print campaign to raise awareness about 'Feel Better' month, which runs over the course of July. LGFB focuses on improving the self-esteems of cancer sufferers by teaching them make-up techniques in an effort to help them overcome the taxing toll that treatments take on the body. The make-up training sessions are held periodically at workshops, which cancer suffers can register for via the LGFB website.

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Leukaemia and Blood Cancer New Zealand breaks the silence

  • Advertising
  • February 19, 2014
  • Damien Venuto
Leukaemia and Blood Cancer New Zealand breaks the silence

In November last year, Leukaemia and Blood Cancer New Zealand (LBC) got 12 celebrities to silently stare at a camera as part of the 'silent treatment' campaign. And now, only three months later, that silence is being broken with the stories of Kiwis who have decided to shave for cure. The integrated campaign, once again developed by .99 and brought to life by Blockhead Visual Effects, aims to spread awareness for the annual 'Shave Week' appeal that runs from 17 to 23 March.

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voices

Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

Show you give a crap by opening up about number twos

  • Non-profit
  • December 13, 2013
  • StopPress Team
Show you give a crap by opening up about number twos

Beat Bowel Cancer Aotearoa aims to get Kiwis to put their health first by encouraging them to talk about number twos. The ‘Give a crap’ video campaign, which features TV personality Nigel Latta and various other celebrities, is designed to make New Zealanders feel more comfortable about broaching the awkward subject of bowel movements in the hope that this will lead to early diagnosis of the disease.

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Charity uses beauty to combat the beast

  • Advertising
  • November 22, 2009
  • Ben Fahy
Charity uses beauty to combat the beast

Beauty has a habit of capturing attention and, as ads since the dawn of time have claimed, improving self-esteem. And Look Good Feel Better, a not-for-profit cancer-related charity, is embracing this combination for its soon-to-be-released ad campaign.

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