articles tagged 'Auckland Airport'

The rectangular glow: Auckland Airport and Westpac get new digital screens

  • Didge
  • November 19, 2014
  • StopPress Team
The rectangular glow: Auckland Airport and Westpac get new digital screens

Digital outdoor advertising again made its way into the media this week with the announcement that a gigantic billboard—the length of a football field and eight storeys tall—was about to be installed at New York City's Times Square. The story was picked up by various mainstream publications across the world and once again served as a reminder of how hot digital screens are right now. Here in New Zealand, the adoption of digital screens has been slower, but APN Outdoor and Westpac recently added a few more glowing rectangles to Auckland.

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Auckland Airport expression of interest - 2014 marketing services

  • Sponsor post
  • November 5, 2014
  • Auckland Airport
Auckland Airport expression of interest - 2014 marketing services

Auckland Airport is inviting ‘full-service’ agencies or agency groups to register their interest to be its lead advertising agency partner.

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Digital screens continue their ascent as APN Outdoor announces Auckland Airport plans

  • Outdoor
  • October 16, 2014
  • StopPress Team
Digital screens continue their ascent as APN Outdoor announces Auckland Airport plans

Much in the same way that client demand has driven the search for more granular audience insights, the outdoor industry has also been making moves to meet the growing expectation of digital solutions. APN Outdoor was first to that large-format party with its digital billboard network in Auckland and now it's set to switch on New Zealand’s largest high-resolution digital billboard at Auckland Airport in December. PLUS: Two new screens coming to ASB Showgrounds.

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Movings|Shakings: 4 March

  • Movings/Shakings, brought to you by Marsden Inch
  • March 4, 2014
  • StopPress Team
Movings|Shakings: 4 March

Changes at DDB, Carat, ASB, Snakk, Nielsen, Auckland Airport, Darkhorse and Provoke.

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Bullseye hits the mark with Auckland Airport

  • Online
  • February 18, 2014
  • Amanda Sachtleben
Bullseye hits the mark with Auckland Airport

Bullseye's Moments campaign, which sees Auckland Airport arrival and departure experiences shared in photo and video, played a part in its business director securing a Sitecore award for digital strategy.

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Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

APN Outdoor spreads its commercial wings with Auckland Airport win

  • Outdoor
  • January 30, 2014
  • Damien Venuto
APN Outdoor spreads its commercial wings with Auckland Airport win

Christchurch Airport is no longer the sole airport listed in APN Outdoor New Zealand’s ledger, because the company has just announced that it has won the Auckland Airport account.

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Why touchy feely works: BMW drives home the message

  • Opinion
  • November 22, 2013
  • Amanda Sachtleben
Why touchy feely works: BMW drives home the message

BMW's promotion of the new X5 is a case study in why there's no substitute for local — and for getting hands on in our country air, complete with a whiff of dung.

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Movings/Shakings: 4 October

  • Movings/Shakings, brought to you by Marsden Inch
  • October 4, 2013
  • StopPress Team
Movings/Shakings: 4 October

DB's new marketing director, changes at Lion, DraftFCB recognised as one of the country's best workplaces, Cooney heads for Swaytech, Media Design School grads go fulltime at Sugar & Partners, Marc Ellis swaps More for less and Auckland Airport brings a digital boffin into the fold.

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