Who for: Orcon broadband
Why we like it: Iggy writhes to the online Kiwi cacophony.
And number two:
Who for: Panasonic Lumix
Why we like it: It’s filmed in New Zealand. And it’s a moderately comical way to show the camera’s waterproofery.
Send …
Joanna Seddon, the executive vice president of Millward Brown and global head of Millward Brown Optimor, has been announced as the international keynote speaker for the 2009 Marketing Forum in December.
Asia Pacific marcomms newspaper Media has announced its agency of the year shortlist and TBWA’s Andy Blood and DDB’s Toby Talbot are in the running for the creative of the year award.
This week in the Consumer Counsel: The US Food and Drug Administration recently began hearings into pharmaceutical marketing – and specifically online pharmaceutical marketing. And it seems the marketers are happy to take some guidance.
This week from The Media Counsel: BBC television content is now available on your mobile. Let the floodgates open.
With an array of animated whizzbangery, a smoke machine, a sultry female robot voice from the future, some impressive ratings data and a fair degree of warranted braggadocio, TVNZ announced their new season line-up tonight.
StopPress has it on good authority that the dynamic creative duo of Josh Lancaster and Jamie Hitchcock will soon be leaving Colenso BBDO to set up their own shop.
Christmas has come early for DraftFCB after it was confirmed the agency would take over the Westfield account from TBWA/TEQUILA.
Urgent Courier’s Mobile AdVert scheme has attracted its first major paying client, with Telstra Clear deciding to emblazon their message on 17 of the company’s low emission vehicles for eight months.
TVNZ has recently launched its new business marketing/sales website tvnzplanit.co.nz to help agency folk (and advertisers, if they’re that way inclined) access TV and online sales opportunities.
New Zealand is quite fond of large novelty structures: giant carrots, trout, sheep and L&P bottles are practically everywhere. And now we’ve got another one to add to the list: the world’s largest graphic film installation.
Sick of banging a collection of mystery meats on the barbie when guests come calling? Tired of ignoring the culinary master within and failing to expand the recipe repertoire? Becoming morbidly obese due to a constant diet of beer and fish ‘n’ chips?
Fastline has reported that big changes are afoot for Carat, claiming both the Christchurch and Wellington offices are set to close and a number of redundancies are likely.
2degrees Mobile has given Telecom a gloveslap and is set to lodge a complaint with the Advertising Standards Authority over two newly issued Telecom brochures because it believes the claims are “misleading and deceptive”.
Passive aggressive group emails blaming someone/everyone for using the margarine; twee rhyming notes imploring us to keep the communal kitchen clean; permanent markers marking milk levels; desperate attempts to get colleagues to sign-up to a support group… The list goes on.
We love office politics. But we love office …
The official word is in: Colenso BBDO will farewell managing director Brent Smart at the end of this year as he takes up the reins at BBDO West, based in San Francisco.
AIM Proximity and Colenso BBDO were handed a prestigious Golden Pencil at last night’s AWARD awards for the Yellow Treehouse campaign (Direct Marketing – Integrated Solutions).
As an arthritic 2009 limps to a close, Christmas and all its associated festive cheer looms ominously.
And the perennial question of what to give the people you want to suck up to remains pertinent.
ANZ’s new global brand identity has already had an airing in Indonesia, Australia and other parts of Asia. But we’ll have to wait a while for the external rollout in New Zealand (and the inevitable discussions about how good it is and how much it cost).
Are print magazines doomed? Or do the digiterati need to get off their high horse and accept that good old tactile paper is here to stay?
Mobile display ad provider Admob is today nuzzling comfortably in the bosom of Google after being offered NZ$1 billion of precious stock. And Kiwi mobile marketers are dancing a celebratory jig in response to the news.
StopPress believes the free-to-air RWC broadcasting orgy between Maori Television Service, TVNZ and TV3 is likely to be investigated by the Commerce Commission on the grounds of anti-competitive behaviour.
The feverish adland rumour mill continues to turn and it appears Colenso BBDO CEO Brent Smart is the latest reshuffle in an increasingly long line of recent industry reshufflings.
Reputation management consultancy Creo has won the Philips New Zealand account and will provide marketing communications services to the audio/visual side of Philips’ business.
New Zealand has leapt three spots to take fourth place in the fifth annual Futurebrand Country Brand Index (CBI).
Dow Design’s stated aim is to create desire through design and, if the inclusion of two of its recent campaigns in two illustrious publications is anything to go by, it’s succeeding.
Hot on the heels of the phenomenally popular town slogan competition currently running on StopPress and a virtual cornucopia of new town branding initiatives springing up around the country comes word that another local authority is attempting a rebrand.
