Oetgen heads outdoors

Brett Oetgen has been named general manager of the Outdoor Media Association of New Zealand (OMANZ).

Pauline Hanton, chair of OMANZ, says: “We are delighted that Brett has accepted this new role, as it fits with our vision to grow the outdoor sector and better represent the interests of outdoor media owners.”

Oetgen has worked as an independent consultant to a number of advertising, media and corporate clients, advising and coaching on business strategy, leadership and organisational culture and has also held senior roles at the Institute for Strategic Leadership, World Vision and international consulting firm, Human Synergistics.

Oetgen’s understanding of the agency and media business, combined with his senior management experience and consulting background, means he is well equipped to provide both leadership and strategic business skills to OMANZ.

He will be responsible for the day-to-day management of OMANZ with the clearly defined objective of growing outdoors’ share. This will be implemented by embarking on a marketing communications programme in 2010.

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