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Trade Me and Stuff partnership officially finalised
Trade Me has formally completed its deal with Stuff, which sees the online classifieds business buy a 50% in the media company’s digital arm.
To mark the start of the partnership, Trade Me Property and Motoring branding will debut on Stuff’s website today.
“This is just the beginning of a bold new partnership focused on growth and having a tangible, positive impact on the lives of New Zealanders,” says Stuff Digital’s acting managing director, Ben Haywood.
“Today marks the start of where the real work begins, as we look to combine our strengths and lead new directions in the experiences, products and content New Zealanders love best.”
It’s just the beginning
Trade Me’s head of property Alan Clark says while the partnership connects even more New Zealanders with the insights they need to navigate life’s big milestones, it is just the start of what Trade Me’s investment will mean for Kiwis.
“Our first focus is on generating the highest quality property market insights and rich content – together empowering Kiwi to feel confident on their property journey,” he says.
“But what today also marks is the start of a powerful new chapter where two of the most trusted brands in Aotearoa are collaborating for the benefit of our audiences, partners, and Kiwi across the motu.”
