MediaWorks is revolutionising programmatic digital out of home (pDOOH) advertising with the launch of three innovative pDOOH Daily Blasts packs: Retail, Met and Fast Blast.
These high-impact ads offer an easy, pre-planned solution for advertisers seeking maximum impressions in a single day.
Daily Blasts ensure premium visibility, offering brands an unparalleled opportunity to capture audience attention with speed and scale.
This format is ideal for campaign launches, public holidays, sales events and time-sensitive promotions, delivering immediate reach and awareness in key markets.
“The pDOOH channel has traditionally been suited to audience and day-part strategies. But these new pDOOH Blast products bring a fresh approach, emphasising reach at velocity for a range of new use cases,” says head of Programmatic Max Charnin.
With pDOOH Daily Blasts, brands can now harness the power of real-time, high-impact advertising.
This ensures their message cuts through the noise and connects with audiences when it matters most.
