Youtube VideoWho’s it for: Westpac by Colenso BBDO and Assembly
Why we like it: Aside from the quirky Impulse Saver app and a spot about how easy it is to buy a house, Colenso and Westpac seem to have been pretty quiet since they shacked up last year. But they’ve obviously been busy working away and this new campaign—an elaborate, cartoony dissection of the modern financial landscape that finishes with the new tagline ‘help is what we do’—launches tonight.
Youtube VideoWho’s it for: Kathmandu
Why we like it: Kathmandu’s just gone through a big rebrand at the hands of Strategy. And while it’s nice to have a new logo on the letterheads, the Kiwi company is hoping a visual tribute to the joys of travel, which was created by its Aussie agency, will get the punters in the door for Christmas.