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Arty envelopes vying for supremacy

The 2009 finalists for the Art of the Envelope awards have been announced and a panel headed up by TBWA\Whybin’s Andy Blood will announce the winners on Thursday night.

Fiona Woolley from New Zealand Post Targeted Communications says: “Once again we’ve been enormously impressed by the standard of this year’s award entries. We’ve seen everything from an envelope made of concrete to a fold-up cricket set – it’s been inspirational.”

Categories include Mailed Masterpiece (includes 3D pieces that have been mailed or delivered), The 50 Cent Classic (creativity in a regular envelope up to Max-POP size that can be mailed economically) and Redefine and Redesign (work that redefines the concept of an envelope).

Huffer founders Dan Buckley and Steve Dunstan will MC Thursday night’s event (RSVPs essential – email artoftheenvelope@pushtheenvelope.co.nz to reserve your place).

nov-Tux-Kiwi-GrillBen Eady and Steve Longhurst of Ogilvy won the November online voting competition for their  ‘Tux Kiwi Grill’ for client Purina-Tux.

2009 Art Of The Envelope Awards Finalists

Title Client Agency Agency Creatives
Category #1 – Mailed Masterpiece
Tux Kiwi Grill

Purina – Tux

Ogilvy Ltd

Ben Eady, Steve Longhurst

National Bank Cricket Set

National Bank

RAPP

Jason Hall, Kathy Maaka, Asher Hutchings, Rachel Street

Daylight Robbery

Bond & Bond

Draft FCB

Jane Jamieson, Leisa Wall

BNZ Labyrinth

BNZ

Y&R

Stacey Roper, Danny Brown

Concrete Envelope

Microsoft Windows

Y&R

Matt Sellars, Cory Bellringer

Category #2 – Redefine & Redesign

Concrete Envelope

Microsoft Windows

Y&R

Matt Sellars, Cory Bellringer

T.Rex Named Sue

Auckland Museum

Stacey Roper

Metallic Envelope

Barak Yahav

BNZ Labyrinth

BNZ

Y&R

Stacey Roper, Danny Brown

Category #3 – 50c Classic

Golf Credit Card

American Express

Ogilvy Ltd

Ben Eady, Steve Longhurst

Message In A Bottle

Sara Calman

BNZ Labyrinth

BNZ

Y&R

Stacey Roper, Danny Brown

Security For Your Back Pocket…

BNZ

Y&R

Duncan Munro, Danny Brown

HSBC Lantern Mailer

HSBC

JWT

Mike Ramsay, Jordan Young

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