Stop(Press), Hammer time

  • PR
  • November 9, 2009
  • Ben Fahy
Stop(Press), Hammer time

54408373_af2dfafa99Here's a timeless PR tip: Invite MC Hammer to your launch gig.

Xbox 360 has enlisted the services of the poo-panted rapping savant (and, latterly, financially unstable preacher man) to perform in Auckland on 12 November for the release of karaoke title Lips: Number One Hits.

Hammer will, of course, perform his chart-topping smash hit and gyrate rhythmically for your listening and viewing pleasure. And he will also demonstrate his tech-savviness by showing off Xbox's Twitter feature. Hopefully he'll do both simultaneously.

Youtube Video

Hammer is recognised as the fourteenth most influential musician on Twitter, with more than 1.6 million followers.

Another timeless PR tip: keep sending StopPress decadent delights.

yoghurt-cTip Top has just released a new range of creamy yogurt ice cream and the StopPress team was given the chance to sample some of its 97 per cent fat free frozen wares. Even the most refined of editorial palates was impressed with what can only be described as a yogurty taste explosion. And the new packaging also found favour with the office aesthetes.

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

Save the date: Stoppies is returning for another year

  • The Stoppies
  • January 16, 2019
  • StopPress Team
Save the date: Stoppies is returning for another year

On 14 February 2019, the StopPress team will be showering the industry in love as we take a look back at the best of 2018 at The Stoppies brought to you by oOh!.

Read more
Next page
Results for

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2019 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.


Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit