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On 26 February, the best response-driven marketing campaigns of 2009 and the talented marketers behind them will be honoured at the New Zealand Marketing Association’s RSVP and Nexus Awards. So, with less than a month to go, here’s a gentle reminder to make sure you book your table for a date with marketing’s newest ‘Grand Masters’.
Already sick of making new work? Then enter some old work for an award instead.
Venture capitalist and philanthropist Sam Morgan and marketer and bike lover Richard Leggat are the latest additions to the board of Tourism New Zealand.
Sarah Nicholson will take over as editor of Cuisine magazine in February, replacing outgoing editor Eric Matthews, who is returning to Sydney to work as a design consultant.
If you fancy yourself as a bit of an angler, harness both your enthusiasm and a team of no more than eight people and put Friday, 5 March aside for a day on the water as part of The Great ACP Media Fishing Competition, which is hosted by ACP Media’s men’s magazines.
DDB NZ has been awarded a place in the top four of Advertising Age’s 2009 International Agency of the Year. Argentina’s Santo took the top prize, with Almap BBDO in Sao Paulo, Brazil, Sid Lee in Montreal and DDB NZ making up the foursome.
After months of rumours relating to the financial health of media agency The Media Counsel, Glenda Wynyard, the managing director, confirmed today that the company has had to be put into liquidation.
The final entry deadline for AXIS 2010 is almost upon you. So no more procrastination. There’s just seven days to get your act together and submit your entries for the 30th anniversary of New Zealand’s finest and most fiercely fought award show.
Creativity and originality abound in this year’s New Zealand Post Student Marketer of the Year awards, which aim to honour excellence in marketing strategy, creativity and innovative thinking in tertiary students.
Despite the widely held consensus that the economy is beginning to recover, the effects of recent redundancies and higher levels of unemployment continue to make the sales and marketing job market extremely competitive. And gaining access to leading recruitment resources is crucial for job seekers and employers to find the right position or candidate.
Adshel is making a habit of bringing sports to the world of public transport and it did it again during January’s ASB Classic, treating commuters to some unique ‘courtside’ action by combining specially designed bus shelters, posters, decals and even the modern scourge of female tennis, ridiculous grunting.
Awards are seen as something of a badge of honour in agency land. And so, too, is having staff members chosen as jurors to decide who gets them.
Adam Butterworth, Adshel’s sales director in Australia and New Zealand, has been promoted to chief executive officer of Clear Channel Singapore, where, according to insiders, there is approximately 20-30 percent less to talk about with work colleagues because the weather is always the same.
“Did you miss me? You did, didn’t you. That’s a rhetorical question. I can see that you missed me by that look in your eyes. Well, I missed you too,” said a sentient Ads@6 to its followers after returning for the first time after the holiday break with an impressive tan.
Colenso BBDO executive creative director Nick Worthington has beefed up the agency’s roster with a couple of new foreign imports after snaffling young UK creative team Will Bingham and Victoria Daltrey.
Our Dear Leader, tourism minister and meat-sizzling, beer drinking Kiwi bloke John Key has dished out $5 million of marketing cash in order to promote eight of the country’s biggest tourist regions.
Those fortunate enough to still be at home watching television every weekday morning will have a new face to contend with in 2010 after it was announced Hadyn Jones will replace Steve Gray as co-host of Good Morning, joining Sarah Bradley and Brendon Pongia on the couch to discuss things like gardening and emotions.
Hewlett-Packard has announced the appointment of Warwick Grey as the marketing manager for its South Pacific personal systems group (PSG).
JK Kids has appointed new indie agency Tenfold Creative to manage its advertising across New Zealand and Australia, choosing the six-month old company over an international agency in the hope it can deliver a greater return on investment.
The advertising lazy susan has spun again in early 2010, and this time it’s Ogilvy announcing three new additions to its creative department.
Heineken has been sponsoring New Zealand’s premier men’s tennis tournament, the Heineken Open, for 12 years. And that relationship is set to continue until at least 2013, after it renewed its sponsorship agreement with Tennis Auckland for three more years.
AIM Proximity, the world’s second best direct marketing agency according to the recent The Won Report, has announced the appointment of a new creative director, channel planning director and production director.
Tiger Translate, the New Zealand-developed art and music mash-up, is heading back to Auckland in 2010, with this year’s event set to take place in a pop-up location (trend alert!) featuring a maze of gallery spaces spread over three floors.
Lemonade, “a film about 16 advertising professionals who lost their jobs and found their calling,” encourages people to listen to that little voice inside their head that asks ‘What if?
Fairfax Media, publisher of stuff.co.nz has appointed journalist and blogger Greer McDonald, who has been a news reporter specialising in online issues at The Dominion Post for the last two years, as its first social media editor.
Music composition and audio production company Soundtrax and music supervision and licensing company Mana Music have merged and will now offer composition, music supervision and licensing and audio post services under one roof.
The new year has been rung in, and so have changes to the nzherald.co.nz team, with a new recruit and an increased focus on direct advertising sales.
Media Monitors, “the market leader in New Zealand and across the Asia Pacific for media monitoring and analysis of media content”, can puff its chest out a little further in 2010 after it was recognised as the international measurement company of the year at the Association for Measurement and Evaluation of Communications Awards held in London late last year.
Pepsi is dropping its famous Super Bowl commercials after a 23-year run and shifting the millions it spent on funny ads into the Refresh Project, an online cause-marketing campaign that asks customers how the company should give away its grant money. Starting February 1, readers can vote to give grants …
The second installment of Media Mingle, Mingle Bells, took place last week in the dark, underground lair at Clooney. There was quail in spoons, there was champagne in flutes, there were nametags on chests and there were numerous jovial media types engaging in some hearty festive mingling.