Features
Out of Home and away in Portugal
Robin McDonnell reports back from the World OOH Congress held in Lisbon on the advancements in measurement and sustainability.
Author Robin McDonnell
Robin McDonnell
Robin McDonnell is the CEO of Phantom Billstickers.
Opinion
Psychological Ownership and other reasons to be bullish about posters
Robin McDonnell of Phantom Billstickers discusses why posters are experiencing a revival in a world dominated by screens.
Opinion
Measuring OOH isn’t that hard
Robin McDonnell, ECO of Phantom Billstickers, shares new perspectives and ideas fresh from the World Outdoor Organisation congress.
Stoppress series
Year in Review: Robin McDonnell, Phantom Billstickers
Every year, StopPress asks players in the local industry for their reflections on the year that was. Here’s what Robin McDonnell, CEO at Phantom Billstickers, had…