Wayne Chapman sits on outdoor chair, David MacGregor plays the pay what you want game, GrabOne adds a new role to up its digital ante, iSite reward one of its sales hounds and Orange Group nabs an experienced bean counter.
Browsing: Tony Gardner
Cameron Slater takes on The Truth, OMDepartures and arrivals, digital developments at Colenso, McComms, Orange Group’s mission gets underway, a good Choice, Komli buzzes out, and another Bright Spark.
King takes a break, Connan James sharpens his lance, Clemas returns for another stint in OMANZ chair, Film Construction signs two up-and-coming Kiwi directors and Derek Handley snuggles up with Richard Branson.
After heading south to take up the role of general manager at Ogilvy Wellington a couple of years ago following the closure of Saatchi & Saatchi’s digital arm DGS, Tony Gardner will be heading north again to take on the role of chief executive of events specialists The Orange Group in Auckland. And his replacement has been named, with current general manager of M&C Saatchi Wellington Aaron White set to man Ogilvy’s fort.
It’s a day filled with Tonys. First Bradbourne, now Gardner, the new general manager of Ogilvy Wellington. He’s replacing Fraser Holland, who has returned to Hawke’s Bay “for lifestyle reasons”.
. . . fewer employees: Saatchi & Saatchi has well and truly entered its next phase with the announcement of some hefty restructuring. But trying to move the agency in a more unified direction has led to a few more high-profile casualties in the upper echelons.
The CAANZ Digital Leadership Group (DLG) has been expanded to include a Wellington sub-group and it will be lead by Craig Osborne, head of digital at Omnicom Media Group.
There were scones and jam and cream. There were a host of digital natives and possibly even a few digital virgins. There were a few ironic technical glitches. And there were a range of social media truths laid bare and observations made by the five speakers at yesterday’s CAANZ Digital Leadership Group Social Media in Business forum.
More than two thirds of New Zealand businesses believe social media is a key tool to increase customer engagement and loyalty, according to a Communication Agencies Association of New Zealand (CAANZ) survey.