Much of it shows the soul-crushing banality of office life, with examples including number of toilet flushes, number of coffees made, number of fridge openings, number of main doors opened, number of goals scored and number of ctrl-Zs pushed. And there does appear to be a little self-deprecation built in to the clip with a title like 'real-time (un)interesting data'. But it's a good way for the agency to show its skills in data visualisation. And, as governments around the world have proven, it's also a good way to track employees to ensure they're pulling their weight/not taking the piss.
If you want to keep up with the exciting data, click here.