The Compendium: 15 November

  • PopPress
  • November 15, 2013
  • StopPress Team
The Compendium: 15 November

When Jean-Claude Van Damme acted, his biggest moneymaker wasn’t his face; it was his superhuman ability to do the splits. And now, long after his movie career has expired, he is still able to pay the bills on account of his ability to stretch his legs into a straight line.

DraftFCB assembled the most evil board of directors in history for its sinister campaign for Kmart. By showing the restrictive policies of other companies, Kmart posits itself as the holier-than-thou nun of retail.

BBDO Argentina gives 'happily ever after' a sinister twist in this ad that features a lady who makes sure she always gets what she wants. The highlight of this tongue-in-cheek TVC is perhaps when the frog prince cheats on his human girlfriend with another frog.

Canada-based agency Taxi illustrates how difficult it can be for people to find the right words when they are confronted with the reality of cancer.

Taxi is however equally comfortable doing humorous ads, as is shown in this animated TVC that introduces the phrase ‘festive fakery’ to the vernacular. Thus far, the campaign has given a breakdown of five different methods by which people fake elation when receiving an unwanted gift.

Visa encourages travellers to do what they want when on holiday in this quirky TVC that shows you don’t need a seven-foot-tall security guard or a lead safe to protect your travel budget.

Although we are often told that exercise doesn't render immediate results, the Russians have devised a machine that counters this theory. As part of the campaign to encourage people to exercise before the Olympics, the Russian government has installed a subway machine that dispenses tickets to people who are willing to do 30 squats.    

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

Is your agency pitch ready?

  • PopPress
  • September 19, 2017
  • StopPress Team
Is your agency pitch ready?

The NZME Agency team is enlisting Auckland agencies to get involved in some friendly competition, with the launch of its inaugural inter-agency cricket The Agency Super Smash Big Bash Premiere League competition.

Read more
Next page
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit