TVCs of the week: 2 June

  • TVC of the Week
  • June 2, 2015
  • StopPress Team
TVCs of the week: 2 June

Who’s it for: BP by Ogilvy NZ and Curious

Why we like it: If there’s one way to distract the public from oil spills, it’s adorable tiny animals. This ad montage comprises of a number of ‘likeable’ things – a very cute bunny cradled by a fully-grown man, said bunny on a motorbike, a road trip featuring some stunning scenery and a heart-warming reunion scene.

Who’s it for: Pedigree by Colenso BBDO in collaboration with BBDO New York

Why we like it: And yet another ad involving cute animals but this time for a product which is actually associated with animals *cough* Vodafone *cough* BP. We like this because it cleverly touches on deeper issues like generational differences and race politics while ultimately remaining light-hearted, leaving the viewer with a positive message –  dogs don’t judge or discriminate so why should we.

Who’s it for: NZ Post by Clemenger BBDO shot by The Sweet Shop’s Iain MacKenzie

Why we like it: Because it features a rarely seen light-hearted Tywin Lannister. Just kidding, that’s not the only reason. The ad quickly shows a number of things that ‘you can’ do with NZ Post and vocalises them using popular celebrity Charles Dance (so people are bound to listen) to highlight all of its services which some New Zealanders may not have been aware of. In particular services targeted towards business owners and suppliers but also to those who simply want to post a letter.

Who’s it for: Rebel Sport by Ogilvy & Mather and The Sweet Shop

Why we like it: While not everyone wants to get up at the crack of dawn and play early-morning sport in the dark while it’s raining (we’re not talking about any of our writers…) the ad does have some nice messages about team spirit and endurance. The spot also features some nice shots of actual sports teams from around the country braving the elements to do what they do best.

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

news

Off pitch: The mission to repair the broken pitching system

Appalling, shocking, laborious, unprofessional, unfair and time-wasting were just some of the descriptions we've recently heard describing the pitching process. Suffice to say there's a ...

Next page
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit