Dogs! Cats! Poles! Invisible ad! Disembodied head! Solar/wind/star power! Falklands! Clickage! Paper cuts! Cage! Links!

  • Woop
  • May 10, 2012
  • Ben Fahy

Youtube VideoThe power of TV advertising, as shown through the story of a dog and his friend.

Youtube VideoThe power of an energy drink, as shown through cat-toast.

Youtube VideoAussie vodka makes fun of Poles—and parkour (here's another one).

Youtube VideoLynx's 'invisible ad' in Sydney.

Youtube VideoBMW ensures your head is in the right place.

Youtube VideoA solar powered brochure that just won gold at the One Show.

Youtube VideoFirst came The Force, now comes The Fan.

Youtube VideoStay at The Star Sydney and there will be stories.

Youtube VideoThe Argentinian Olympic kerfuffle.

Vimeo VideoA banner ad that aimed to inspire the world's longest click.

Vimeo VideoAn amazing, Bafta award-winning short film by Mikey Please.

A font-based newspaper whoopsie, Nicholas Cage can play everyone, watch the planet being conquered and a very handy business name generator.

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A new identity: The rebranding of Invercargill

  • Brand
  • September 25, 2017
  • Elly Strang
A new identity: The rebranding of Invercargill

Invercargill is well known for its wide 'Parisian' boulevards, infamous mayor, the world’s Southern-most McDonalds (we think), an abundance of oysters and cheese rolls, as well as the highest incidence of R-rolling in the country. However, the city hasn't ever established a lasting brand identity, and locals decided the time had come to figure out what the town stood for. Designer Tim Christie talks us through the Invercargill brand’s new “stoic” look and feel.

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